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~subject:"Digitalisierung"
~subject:"Strategisches Management"
~type:"article"
~type_genre:"Case study"
~type_genre:"Forschungsbericht"
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Digitalisierung
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Advanced digital marketing strategies in a data-driven era
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Building corporate identity, image and reputation in the digital era
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Digital transformation in the cultural heritage sector : challenges to marketing in the new digital era
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Strategic change
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Digitales Human Resource Management : aktuelle Forschungserkenntnisse, Trends und Anwendungsbeispiele
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Entrepreneurship der Zukunft : digitale Technologien und der Wandel von Geschäftsmodellen
1
Intellectual capital, smart technologies and digitalization : emerging issues and opportunities
1
International journal of learning and intellectual capital : IJLIC
1
Kellogg on marketing : the marketing faculty of the kellog school of management
1
Navigating digital communication and challenges for organizations
1
Neue Geschäftsmodelle für Finanzinstitute - Datenanalyse, digitale Technologien und Wertewandel als Impulsgeber : Beiträge des Duisburger Banken-Symposiums
1
Neuere Entwicklungen in Produktion und Controlling
1
Sustainable development goals : harnessing business to achieve the SDGs through finance, technology and law reform
1
Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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Marketing in the metaverse
Sawhney, Mohanbir S.
- In:
Kellogg on marketing : the marketing faculty of the …
,
(pp. 261-278)
.
2023
Persistent link: https://www.econbiz.de/10014283180
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2
Corporate brand identity : virtual space
Cuomo, Maria Teresa
;
Genovino, Cinzia
;
Tortora, Debora
; …
- In:
Building corporate identity, image and reputation in …
,
(pp. 169-180)
.
2022
Persistent link: https://www.econbiz.de/10012609382
Saved in:
3
Corporate multi-channel branding : platforms for #CorporateBranding
Achi, Awele
;
Adeola, Ogechi
;
Achi, Francis Chukwuedo
- In:
Building corporate identity, image and reputation in …
,
(pp. 205-217)
.
2022
Persistent link: https://www.econbiz.de/10012609392
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4
Kultureller Wandel durch die Digitalisierung : Erfahrungsbericht der VR Smart Finanz
Klintworth, Markus
;
Scheer, Olaf
- In:
Neue Geschäftsmodelle für Finanzinstitute - …
,
(pp. 19-38)
.
2022
Persistent link: https://www.econbiz.de/10013163657
Saved in:
5
Bridging journalists and PR practitioners in a digital context : a good practice case study
Surugiu, Romina
- In:
Navigating digital communication and challenges for …
,
(pp. 153-166)
.
2022
Persistent link: https://www.econbiz.de/10013192747
Saved in:
6
Digitale Technologien als Wegbereiter für Startups : eine Fallstudie zum 3D-Druck in der Photonik
Zakoth, David
;
Mauroner, Oliver
;
Emes, Jutta
; …
- In:
Entrepreneurship der Zukunft : digitale Technologien …
,
(pp. 223-245)
.
2022
Persistent link: https://www.econbiz.de/10013474390
Saved in:
7
Digital platforms and collaborative ecosystems : best practices and emerging issues
De Bernardi, Paola
;
Moggi, Sara
- In:
Intellectual capital, smart technologies and …
,
(pp. 225-236)
.
2021
Persistent link: https://www.econbiz.de/10012662492
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8
Value propositions in digital transformation
Coppola, Mariarosaria
;
Bifulco, Francesco
;
Russo Spena, …
- In:
Digital transformation in the cultural heritage sector …
,
(pp. 69-92)
.
2021
Persistent link: https://www.econbiz.de/10012612645
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9
Digital engagement and customer experience
Amitrano, Cristina Caterina
;
Russo Spena, Tiziana
; …
- In:
Digital transformation in the cultural heritage sector …
,
(pp. 119-136)
.
2021
Persistent link: https://www.econbiz.de/10012612653
Saved in:
10
Anwendung von Robotic Process Automation : Implementierung von Software-Robotern am Beispiel des Finanzbereichs der BKW AG
Graf, Patrik
;
Meier, Markus A.
;
Tokarski, Kim Oliver
- In:
Digital Business : Analysen und Handlungsfelder in der …
,
(pp. 85-118)
.
2021
Persistent link: https://www.econbiz.de/10012519017
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