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~subject:"Digitalisierung"
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Digitalisierung
Fashion
8
Mode
7
Corporate Social Responsibility
6
Textile distribution
5
Textilhandel
5
Brand management
3
Consumer behaviour
3
Corporate Responsibility
3
Corporate social responsibility
3
Flagship store
3
Innovation
3
Konsumentenverhalten
3
Luxury goods
3
Luxusgüter
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Markenführung
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Market-Driven Management
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Unternehmenserfolg
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Bekleidungsindustrie
2
Business ethics
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Business model
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Clothing industry
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Co-branding strategy
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Corporate Governance
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Digitization
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Einzelhandel
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Firm performance
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Geschäftsmodell
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Luxury brands
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Marketing management
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Marketingmanagement
2
Place marketing
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Retail trade
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Store location
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Trend
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USA
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Unternehmensethik
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Betriebliche Standortwahl
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Betriebliche Wertschöpfung
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Beziehungsmarketing
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Arrigo, Elisa
2
Behl, Abhishek
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Kamboj, Shampy
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Pereira, Vijay
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Rammal, Hussain
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Sarmah, Bijoylaxmi
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Sharma, Kirti
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International marketing review
1
Journal of fashion marketing and management
1
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ECONIS (ZBW)
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Digital platforms in fashion rental : a business model analysis
Arrigo, Elisa
- In:
Journal of fashion marketing and management
26
(
2022
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10012797972
Saved in:
2
Customer involvement and servitization in hybrid offerings : moderating role of digitalization and co-creation
Behl, Abhishek
;
Kamboj, Shampy
;
Sarmah, Bijoylaxmi
; …
- In:
International marketing review
40
(
2023
)
4
,
pp. 739-773
Persistent link: https://www.econbiz.de/10014469953
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