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~subject:"ERP-System"
~subject:"Internet marketing"
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Search: subject:"Technology adoption"
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ERP-System
Internet marketing
Innovation adoption
4,452
Innovationsakzeptanz
4,450
Consumer behaviour
1,806
Konsumentenverhalten
1,805
Innovationsdiffusion
1,497
Innovation diffusion
1,487
technology adoption
1,097
Technology adoption
898
Technischer Fortschritt
608
Technological change
595
Electronic Banking
547
Electronic banking
547
Mobile communications
473
Mobilkommunikation
473
Innovation
443
Mobile Business
441
Mobile business
441
Information technology
394
Informationstechnik
394
Online retailing
392
Online-Handel
392
Electronic Commerce
376
E-commerce
371
Mobile application
320
Mobile Anwendung
318
India
315
Indien
298
Technologiewahl
297
Theorie
297
Social Web
289
Social web
289
Deutschland
287
Germany
287
Theory
283
Technology choice
282
TAM
277
Technology Adoption
270
USA
263
United States
260
Agricultural technology
253
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Undetermined
140
Free
44
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Article
257
Book / Working Paper
19
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Article in journal
238
Aufsatz in Zeitschrift
238
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20
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20
Collection of articles of several authors
4
Graue Literatur
4
Non-commercial literature
4
Sammelwerk
4
Hochschulschrift
3
Arbeitspapier
2
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1
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1
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1
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English
274
German
2
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Akram, Umair
3
Bobek, Samo
3
Wirtz, Bernd W.
3
Alamanos, Eleftherios
2
Alarcón-del-Amo, María-del-Carmen
2
Alharbi, Esraa
2
Almalki, Maram Abdulrahman
2
Almohammadi, Randa
2
Arnita, Devi
2
Au, Norman
2
Ayeh, Julian K.
2
Bamufleh, Dalal
2
Chen, Charlie C.
2
Deschoolmeester, Dirk
2
Devos, Jan
2
El-Gohary, Hatem
2
Groene, Nicole
2
Göttel, Vincent
2
Jiang, Yushi
2
Kamhawi, Emad M.
2
Langer, Paul F.
2
Law, Chun Hung Roberts
2
Lorenzo-Romero, Carlota
2
Mouakket, Samar
2
Naqvi, Mishal Hasnain
2
Naqvi, Muhammad Hasnain Abbas
2
Nasution, Reza Ashari
2
Ratten, Vanessa
2
Schumann, Jan Hendrik
2
Thurasamy Ramayah
2
Vatanparast, Ramin
2
Zabukovs̆ek, Simona Sternad
2
Aakash, Aakash
1
Abad, Cristina
1
Abd Hamed, Adel
1
Abdolvand, Neda
1
Abdullah, A. B. M.
1
Abu Bakar, Abdul Rahim
1
Abushakra, Ahmad
1
Agag, Gomaa M.
1
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Kassel University Press GmbH
1
Universität Kassel
1
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Journal of business research : JBR
8
International journal of enterprise information systems : an official publication of the Information Resources Management Association
7
International journal of internet marketing and advertising : IJIMA
7
Cogent business & management
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
International journal of advertising : the review of marketing communications
5
International journal of business information systems : IJBIS
5
Journal of internet commerce
5
Journal of retailing and consumer services
5
Information systems management
4
International journal of e-business research : an official publication of the Information Resources Management Association
4
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
4
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
International journal of electronic marketing and retailing : IJEMR
3
International journal of hospitality management
3
International journal of technology marketing : IJTMkt
3
Journal of electronic commerce research : JECR
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Technological forecasting & social change : an international journal
3
Asia Pacific journal of marketing and logistics
2
Business process management journal
2
E-marketing ; Vol. 2
2
E-marketing ; Vol. 3
2
Global business review
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Information systems and e-business management : ISeB
2
International journal of business and globalisation : IJBG
2
International journal of contemporary hospitality management
2
International journal of electronic commerce : IJEC
2
International journal of management practice : IJMP
2
Journal of euromarketing
2
Journal of global information management : an official publication of the Information Resources Management Association
2
Journal of global marketing
2
Journal of marketing
2
Journal of open innovation : technology, market, and complexity
2
Journal of small business and enterprise development
2
Management information systems : mis quarterly
2
Marketing i menedžment innovacij : m&mi
2
Marketing intelligence & planning
2
Organizational advancements through enterprise information systems : emerging applications and development
2
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ECONIS (ZBW)
276
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41
Utilitarian and hedonic motivation in e-commerce online purchasing intentions
Fülöp, Melinda Timea
;
Topor, Dan Ioan
;
Căpuşneanu, …
- In:
Eastern European economics : EEE
61
(
2023
)
5
,
pp. 591-613
Persistent link: https://www.econbiz.de/10014339251
Saved in:
42
Understanding customer attitude toward advergames : an extended TAM approach
Jami Pour, Mona
;
Kazemi, Zohre
;
Moeini, Hossein
- In:
Arts and the market : AAM
13
(
2023
)
2
,
pp. 94-116
Persistent link: https://www.econbiz.de/10014343042
Saved in:
43
How market pressures and organizational readiness drive digital marketing adoption strategies' evolution in small and medium enterprises
Su, Jingqin
;
Zhang, Yajie
;
Wu, Xianyun
- In:
Technological forecasting & social change : an …
193
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014474378
Saved in:
44
Limited engagement of SMEs with social media : a structuration and sensemaking perspective
Meier, Andrea
;
Peters, Mike
- In:
Information & management : the internat. journal of …
60
(
2023
)
7
,
pp. 1-22
Persistent link: https://www.econbiz.de/10014434729
Saved in:
45
An innovative model on intention to adopt cloud-based ERP among SMEs
Basu, Aveek
;
Dutta, Sraboni
;
Jha, Rohini
- In:
International journal of intelligent enterprise
11
(
2024
)
1
,
pp. 33-56
Persistent link: https://www.econbiz.de/10014442702
Saved in:
46
Exploring the antecedents of internalization, identification, and compliance social influence for mobile banking adoption
Alenizi, Abdulrahman Saqer
- In:
Journal of Islamic marketing
14
(
2023
)
10
,
pp. 2644-2667
Persistent link: https://www.econbiz.de/10014428696
Saved in:
47
The antecedents and consequences of the customer's attitude toward social media adoption : a meta-analytic approach
Liao, Ying Kai
;
Tuan Cong Dao
;
That Thi Pham
- In:
International journal of services and standards : IJSS
13
(
2023
)
3/4
,
pp. 160-194
Persistent link: https://www.econbiz.de/10014430198
Saved in:
48
Travelling in the digital world : exploring the adoption of augmented reality (AR) through mobile application in hospitality business sector
Kritcha Yawised
;
Darlin Apasrawirote
;
Maneerut Chatrangsan
- In:
Journal of advances in management research : JAMR
20
(
2023
)
4
,
pp. 599-622
Persistent link: https://www.econbiz.de/10014381002
Saved in:
49
Understanding the sequential interdependence of mobile app adoption within and across categories
Sun, Xiaochi
;
Cui, Xuebin
;
Sun, Yacheng
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
3
,
pp. 659-678
Persistent link: https://www.econbiz.de/10014383233
Saved in:
50
Positive or negative spillover? : the influence of online channel satisfaction on offline channel adoption
Teng, Hongxin
;
Xia, Qinying
;
Shou, Jiayi
;
Zhao, Jing
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013468724
Saved in:
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