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~subject:"Einzelhandel"
~subject:"Viral marketing"
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Search: "Journal of retailing and consumer services"
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Einzelhandel
Viral marketing
Consumer behaviour
1,930
Konsumentenverhalten
1,929
Retail trade
666
Relationship marketing
583
Beziehungsmarketing
582
Customer satisfaction
421
Kundenzufriedenheit
419
Online retailing
384
Online-Handel
384
Service quality
332
Dienstleistungsqualität
331
Brand management
286
Markenführung
286
Brand image
243
Markenimage
243
Social Web
219
Social web
219
E-commerce
203
Electronic Commerce
202
Internet marketing
183
Online-Marketing
182
Brand
167
Markenartikel
164
Emotion
155
Food retailing
130
Lebensmitteleinzelhandel
130
Confidence
129
Vertrauen
129
Distribution channel
126
Vertriebsweg
126
Virales Marketing
122
USA
108
United States
108
Pricing strategy
97
Preismanagement
96
Theorie
92
Theory
92
Innovation adoption
91
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7
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770
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9
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779
Aufsatz in Zeitschrift
779
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9
Sammelwerk
9
Conference paper
5
Konferenzbeitrag
5
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3
Konferenzschrift
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1
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1
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779
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Pantano, Eleonora
17
Sarkar, Biswajit
10
Dwivedi, Yogesh Kumar
8
Gázquez-Abad, Juan Carlos
7
Lombart, Cindy
7
Mortimer, Gary
7
Sands, Sean
7
Klaus, Philipp
6
Louis, Didier
6
Cliquet, Gérard
5
Das, Gopal
5
Grimmer, Louise
5
Jebarajakirthy, Charles
5
Martínez-López, Francisco J.
5
Thaichon, Park
5
Yan, Ruiliang
5
Brengman, Malaika
4
Dennis, Charles
4
Dey, Bikash Koli
4
Elms, Jonathan
4
Fazal-e-Hasan, Syed
4
Grimmer, Martin
4
Ieva, Marco
4
Mehrotra, Ankit
4
Pei, Zhi
4
Quach, Sara
4
Rana, Nripendra P.
4
Rosengren, Sara
4
Scarpi, Daniele
4
Willems, Kim
4
Zielke, Stephan
4
Ainsworth, Jeremy
3
Baier, Daniel
3
Balaji, M. S.
3
Becerra, Enrique P.
3
Benkenstein, Martin
3
Burt, Steven
3
Carpenter, Jason M.
3
Cheah, Jun-Hwa
3
Chebat, Jean-Charles
3
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Institution
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
Nordic Retail and Wholesale Conference <4., 2014, Stockholm>
1
Published in...
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Journal of retailing and consumer services
779
Source
All
ECONIS (ZBW)
779
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61
Perceived corporate social responsibility and job satisfaction in grocery retail : a comparison between low- and high-productivity stores
Castaldo, Sandro
;
Ciacci, Andrea
;
Penco, Lara
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014364641
Saved in:
62
Toward a new business model of retail industry : the role of brand experience and brand authenticity
Park, Jungkun
;
Hong, EunPyo
;
Park, Yun-na
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014364645
Saved in:
63
Driving marketing outcomes through social media-based customer engagement
Kulikovskaja, Viktorija
;
Hubert, Marco
;
Grunert, Klaus G.
; …
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014365051
Saved in:
64
How fashion cewebrity influences customer engagement behavior in emerging economy? : social network influence as moderator
Raza, Ali
;
Ishaq, Muhammad Ishtiaq
;
Khan, Ayesha
; …
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014342187
Saved in:
65
Website quality and users' intention to use digital libraries : examining users' attitudes, online co-creation experiences, and eWOM
Pourjahanshahi, Fatemeh
;
Mollahosseini, Ali
; …
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014342236
Saved in:
66
Do online peer reviews stimulate diners' continued log-in behavior : investigating the role of emotions in the O2O meal delivery apps context
Shah, Adnan Muhammad
;
Abbasi, Amir Zaib
;
Yan, Xiangbin
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014251981
Saved in:
67
The role of organizational justice and social interaction in mitigating the negative effects of high-performance member retailers on strategic integration
Park, Jin Yong
;
Kim, Changju
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014252004
Saved in:
68
Requirement analysis and service optimization of multiple category fresh products in online retailing using importance-Kano analysis
Zhang, Dianfeng
;
Shen, Zifan
;
Li, Yanlai
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014252726
Saved in:
69
Retailers, don't ignore me on social media! : the importance of consumer-brand interactions in raising purchase intention - privacy the Achilles heel
Gutierrez, Anabel
;
Khanyapuss Punjaisri
;
Desai, Bhavini
; …
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014253466
Saved in:
70
Active or avoidance coping? : influencing mechanisms of streamers' coping strategies on viewers' word of mouth after livestreaming e-commerce failures
Chen, Jianyu
;
Gong, Xiushuang
;
Ren, Rui
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014253469
Saved in:
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