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~subject:"Electronic Commerce"
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Search: subject:"User Generated Content"
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Subject
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Electronic Commerce
Social Web
300
Social web
300
user-generated content
238
Internet marketing
150
Online-Marketing
148
Viral marketing
142
Virales Marketing
142
User-generated content
135
Consumer behaviour
132
Konsumentenverhalten
132
Customer integration
82
Kundenintegration
82
Brand image
57
Markenimage
57
social media
57
Brand management
53
Markenführung
53
Online retailing
42
Online-Handel
42
Tourism
40
Beziehungsmarketing
38
Relationship marketing
38
Social media
38
Tourismus
37
Web 2.0 technologies
36
Web 2.0-Technologien
36
user generated content
35
Content Management
33
Content management
33
Data Mining
33
Data mining
33
E-commerce
32
Holiday behaviour
32
Urlaubsverhalten
32
User Generated Content
30
Internet
27
Soziales Netzwerk
27
Tourism marketing
27
Tourismusmarketing
27
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Online availability
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Undetermined
20
Free
2
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Article
30
Book / Working Paper
3
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Article in journal
30
Aufsatz in Zeitschrift
30
Arbeitspapier
1
Graue Literatur
1
Hochschulschrift
1
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1
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1
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English
32
German
1
Author
All
Bergiel, Blaise
2
Hazari, Sunil
2
Nakayama, Makoto
2
Sethna, Beheruz N.
2
Wan, Yun
2
Al-Dwairi, Radwan Moh'd
1
Aras, Ajit
1
Arnhold, Ulrike
1
Arriaga, Manuel
1
Azubuike, Tracy
1
Bala, Pradip Kumar
1
Banerjee, Shrabastee
1
Burmann, Christoph
1
Chen, Hong
1
Cortese, Juliann
1
Dai, Weijia
1
Dellarocas, Chrysanthos
1
Devaraj, Sarv
1
Diwanji, Vaibhav S.
1
Duan, Wenjing
1
Flanagin, Andrew J.
1
Friedlandt, Jens
1
Harb, Yousra
1
Hartsell, Ethan
1
Hu, Yu Jeffrey
1
Huang, Hong Jun
1
Ivanov, Anton
1
Janze, Christian
1
Jin, Ginger Zhe
1
Jin, Seunga Venus
1
Kannan, P. K.
1
Kenney, Martin
1
Khurana, Sandeep
1
Kumar, Subodha
1
Lee, Chei Sian
1
Lee, Jungmin
1
Lee, Linda W.
1
Levina, Natalia
1
Li, Hongshuang
1
Luca, Michael
1
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Published in...
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Journal of management information systems : JMIS
3
Electronic commerce research
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
Information systems research : ISR
2
Journal of marketing communications
2
Journal of marketing research
2
Administrative Sciences : open access journal
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of business information systems : IJBIS
1
International journal of consumer studies
1
International journal of electronic business
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of technology marketing : IJTMkt
1
Journal of business research : JBR
1
Journal of electronic commerce research : JECR
1
Journal of retailing and consumer services
1
Journal of travel and tourism marketing
1
Management information systems : mis quarterly
1
Markenmanagement
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
1
Quantitative marketing and economics : QME
1
Schriftenreihe Studien zum Konsumentenverhalten
1
Working papers / BRIE
1
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ECONIS (ZBW)
33
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33
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1
The dimensions and roles of online content in social commerce : a systematic literature review and future research agenda
Singh, Diksha
;
Pandey, Vidushi
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10014465954
Saved in:
2
Trust model for online reviews of tourism services and evaluation of destinations
Zelenka, Josef
;
Azubuike, Tracy
;
Pásková, Martina
- In:
Administrative Sciences : open access journal
11
(
2021
)
2
,
pp. 1-21
Obtaining information about destinations and services they provide is ever more based on
user-generated
content
(UGC …
Persistent link: https://www.econbiz.de/10012489631
Saved in:
3
The cultural impact in platform competition
Wan, Yun
;
Nakayama, Makoto
;
Lee, Chei Sian
;
Poon, Simon
; …
- In:
Electronic markets : EM ; the international journal of …
32
(
2022
)
3
,
pp. 1033-1035
Persistent link: https://www.econbiz.de/10013463332
Saved in:
4
Deciphering B2B marketers' concerns in marketing "with" clients : further insights into how B2B characteristics foster and inhibit UGC generation and its leverage
Aras, Ajit
;
Xu, Xin
;
Peñaloza, Lisa
- In:
Industrial marketing management : the international …
101
(
2022
),
pp. 71-81
Persistent link: https://www.econbiz.de/10013197766
Saved in:
5
Modeling the factors affecting online purchase intention : the mediating effect of consumer's attitude towards
user
-
generated
content
Mathur, Smriti
;
Tewari, Alok
;
Singh, Akanchha
- In:
Journal of marketing communications
28
(
2022
)
7
,
pp. 725-744
Persistent link: https://www.econbiz.de/10013493040
Saved in:
6
Work and value creation in the platform economy
Kenney, Martin
;
Zysman, John
-
2018
Persistent link: https://www.econbiz.de/10011983604
Saved in:
7
Interacting
user-generated
content
technologies : how questions and answers affect consumer reviews
Banerjee, Shrabastee
;
Dellarocas, Chrysanthos
;
Zervas, …
- In:
Journal of marketing research
58
(
2021
)
4
,
pp. 742-761
Persistent link: https://www.econbiz.de/10012593940
Saved in:
8
Exploring the drivers of customers' brand attitudes of online travel agency services : a text-mining based approach
Ray, Arghya
;
Bala, Pradip Kumar
;
Rana, Nripendra P.
- In:
Journal of business research : JBR
128
(
2021
),
pp. 391-404
Persistent link: https://www.econbiz.de/10012494465
Saved in:
9
Capturing value in platform business models that rely on
user-generated
content
Subramanian, Hemang
;
Mitra, Sabyasachi
;
Ransbotham, Sam
- In:
Organization science : a journal of the Institute for …
32
(
2021
)
3
,
pp. 804-823
Persistent link: https://www.econbiz.de/10012610485
Saved in:
10
Demand effects of product similarity network in e-commerce platform
Huang, Hong Jun
;
Yang, Jun
;
Zheng, Benrong
- In:
Electronic commerce research
21
(
2021
)
2
,
pp. 297-327
Persistent link: https://www.econbiz.de/10012588011
Saved in:
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