Gurses, Kerem; Ozcan, Pinar - 2021
This paper documents the development of pay TV in the United States. We show that when the first version of pay TV …, over-the-air pay TV, came to the market, a social movement started by movie theatres and TV broadcasters to "protect free … TV" blocked the emerging market. Later on, however, another technology with a similar business model, pay cable TV …