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Journal of the Academy of Marketing Science
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Effect of analysts' earnings pressure on marketing spending and stock market performance
Currim, Imran S.
;
Lim, Jooseop
;
Zhang, Yu
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
3
,
pp. 431-452
Persistent link: https://www.econbiz.de/10011879699
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