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~subject:"Firm performance"
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Firm performance
Resource-based view
2
Ressourcenorientierter Ansatz
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Unternehmenserfolg
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Beziehungsmarketing
1
Big Data
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Big data
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Big data resources
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CRM system quality
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CRM systems
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Competitive advantage
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Customer relationship management (CRM) system
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Data warehousing
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Dienstleistungsqualität
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IT capabilities
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Market-directed capabilities
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Organizational performance
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PLS
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Quality management
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Qualitätsmanagement
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Relationship marketing
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Resource-based view (RBV) of the firm
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Service quality
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Strategic management
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Strategisches Management
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Suoniemi, Samppa
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Zablah, Alex R.
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Olkkonen, Rami
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Straub, Detmar
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Terho, Harri
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Makkonen, Hannu
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Meyer-Waarden, Lars
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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Journal of business research : JBR
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The journal of business & industrial marketing
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ECONIS (ZBW)
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CRM system implementation and firm performance : the role of consultant facilitation and user involvement
Suoniemi, Samppa
;
Zablah, Alex R.
;
Terho, Harri
; …
- In:
The journal of business & industrial marketing
37
(
2022
)
13
,
pp. 19-32
Persistent link: https://www.econbiz.de/10013538908
Saved in:
2
The impact of firm-level and project-level it capabilities on CRM system quality and organizational productivity
Suoniemi, Samppa
;
Terho, Harri
;
Zablah, Alex R.
; …
- In:
Journal of business research : JBR
127
(
2021
),
pp. 108-122
Persistent link: https://www.econbiz.de/10012494357
Saved in:
3
Big data and firm performance : the roles of market-directed capabilities and business strategy
Suoniemi, Samppa
;
Meyer-Waarden, Lars
;
Munzel, Andreas
; …
- In:
Information & management : the internat. journal of …
57
(
2020
)
7
,
pp. 1-17
Persistent link: https://www.econbiz.de/10012384924
Saved in:
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