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~subject:"Franchising"
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Search: person:"Grace, Debra"
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Franchising
Consumer behaviour
17
Konsumentenverhalten
17
Brand management
11
Markenführung
11
Australia
7
Australien
7
Brand image
7
Markenimage
7
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HR marketing
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Work behaviour
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Betriebliche Wertschöpfung
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Beziehungsmarketing
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Dienstleistungsqualität
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Marketing management
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Marketingmanagement
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Relationship marketing
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Service quality
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Value creation
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Arbeitskräfte
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Baby Boomer
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Corporate reputation
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Customer integration
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Customer satisfaction
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Customer value
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Firmenimage
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Generation X
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Generation Y
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Holiday behaviour
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Internet marketing
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Kundenintegration
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Kundenwert
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Kundenzufriedenheit
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English
11
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Grace, Debra
9
Weaven, Scott
8
Frazer, Lorelle
5
Weaven, Scott K.
3
Giddings, Jeff
2
Grace, Debra A.
2
Baker, Brent L.
1
Bodey, Kelli L.
1
Browen, James R.
1
Dant, Rajiv P.
1
Edwards, Chase
1
Giddings, Jeffery
1
Giddings, Jeffrey
1
Jones, Ryan
1
King, Ceridwyn
1
Manning, Mark
1
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European journal of marketing : EJM
2
Journal of retailing
2
Australasian marketing journal
1
Journal of Asia Pacific business
1
Journal of business economics and management
1
Journal of marketing management : MM
1
Qualitative market research : an international journal
1
The journal of brand management : an international journal
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The journal of services marketing
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ECONIS (ZBW)
11
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1
Predicting organizational form choice from pre-entry characteristics of franchisees
Weaven, Scott
;
Baker, Brent L.
;
Edwards, Chase
;
Frazer, …
- In:
Australasian marketing journal
26
(
2018
)
1
,
pp. 49-58
Persistent link: https://www.econbiz.de/10011880461
Saved in:
2
The effect of pre-entry information on relational outcomes in franchising : model conceptualitsation and gender comparison
Weaven, Scott K.
;
Grace, Debra
;
Frazer, Lorelle
; …
- In:
European journal of marketing : EJM
48
(
2014
)
1/2
,
pp. 193-217
Persistent link: https://www.econbiz.de/10010344091
Saved in:
3
Processual antecedents of perceived channel conflict in franchising
Weaven, Scott K.
;
Grace, Debra A.
;
Frazer, Lorelle
; …
- In:
Journal of business economics and management
15
(
2014
)
2
,
pp. 316-334
Persistent link: https://www.econbiz.de/10010376630
Saved in:
4
Value creation through knowledge management in franchising : a multi-level conceptual framework
Weaven, Scott
;
Grace, Debra
;
Dant, Rajiv P.
;
Browen, …
- In:
The journal of services marketing
28
(
2014
)
2
,
pp. 97-104
Persistent link: https://www.econbiz.de/10010371866
Saved in:
5
Examining the role of franchisee normative expectations in relationship evaluation
Grace, Debra
;
Weaven, Scott
;
Frazer, Lorelle
;
Giddings, Jeff
- In:
Journal of retailing
89
(
2013
)
2
,
pp. 219-230
Persistent link: https://www.econbiz.de/10009757380
Saved in:
6
Developing brand champions : a franchaisee perspective
King, Ceridwyn
;
Grace, Debra
;
Weaven, Scott
- In:
Journal of marketing management : MM
29
(
2013
)
11/12
,
pp. 1308-1336
Persistent link: https://www.econbiz.de/10010209641
Saved in:
7
What went wrong? : franchisors and franchisees disclose the causes of conflict in franchising
Frazer, Lorelle
;
Weaven, Scott
;
Giddings, Jeff
;
Grace, Debra
- In:
Qualitative market research : an international journal
15
(
2012
)
1
,
pp. 87-103
Persistent link: https://www.econbiz.de/10009503721
Saved in:
8
Exploring brand extensions in the context of franchising in Australia
Weaven, Scott
;
Grace, Debra
;
Jones, Ryan
- In:
The journal of brand management : an international journal
19
(
2011/12
)
5
,
pp. 425-437
Persistent link: https://www.econbiz.de/10009511229
Saved in:
9
An empirical analysis of franchisee value-in-use, investment risk and relational satisfaction
Grace, Debra
;
Weaven, Scott
- In:
Journal of retailing
87
(
2011
)
3
,
pp. 366-380
Persistent link: https://www.econbiz.de/10009380006
Saved in:
10
Contrasting the four franchising imperatives across hybridized governance models : a preliminary investigation
Bodey, Kelli L.
;
Weaven, Scott K.
;
Grace, Debra A.
- In:
Journal of Asia Pacific business
12
(
2011
)
3
,
pp. 244-279
Persistent link: https://www.econbiz.de/10009316882
Saved in:
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