//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Globalisierung"
~type_genre:"Aufsatz im Buch"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Thesis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Trade show"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Globalisierung
Messe
271
Trade fair
271
Deutschland
49
Germany
45
Messebeteiligung
37
Trade fair participation
37
Marketing management
30
Marketingmanagement
30
B-to-B-Marketing
22
Business-to-business marketing
22
Event sector
20
Veranstaltungswirtschaft
20
USA
18
United States
18
Consumer behaviour
17
Konsumentenverhalten
17
Lieferantenmanagement
16
Supplier relationship management
16
Theorie
16
Theory
16
Trade fairs
14
Fair trade
13
Fairer Handel
13
Beziehungsmarketing
12
Relationship marketing
12
Business network
11
Globalization
11
Marketing
11
Messe <Wirtschaft>
11
Unternehmensnetzwerk
11
Gerechtigkeit
10
Justice
10
Knowledge transfer
10
Messemarketing
10
Trade fair marketing
10
Welt
10
Wissenstransfer
10
World
10
Firm performance
9
more ...
less ...
Online availability
All
Undetermined
2
Free
1
Type of publication
All
Article
9
Book / Working Paper
2
Type of publication (narrower categories)
All
Aufsatz im Buch
Aufsatz in Zeitschrift
Thesis
Article in journal
6
Book section
3
Hochschulschrift
2
Graue Literatur
1
Non-commercial literature
1
more ...
less ...
Language
All
English
10
German
2
Author
All
Bathelt, Harald
2
Baia Curioni, Stefano
1
Beatson, Amanda
1
Brouthers, Lance Eliot
1
Campbell-Hunt, Colin
1
Evers, Natasha
1
Forti, Laura
1
Froese, Fabian Jintae
1
Gerschewski, Stephan
1
Gibson, Rachael
1
Goehrmann, Klaus E.
1
Gottlieb, Udo Rainer
1
Grega, Felix von
1
Kirchgeorg, Manfred
1
Knippen, Nina
1
Leone, Ludovica
1
Li, Peng-fei
1
MacNally, Mary M.
1
Measson, Nadège
1
Nguyen Anh Tuan
1
Salazar, Dalila
1
Wilkinson, Timothy J.
1
Wutzlhofer, Manfred
1
more ...
less ...
Published in...
All
Trade show management : planning, implementing and controlling of trade shows, conventions and events
2
Cosmopolitan canvases : the globalization of markets for contemporary art
1
Journal for global business advancement : JGBA
1
Journal of economic geography
1
Journal of marketing for higher education
1
Journal of small business and enterprise development
1
Management international review : MIR ; journal of international business
1
Research
1
Schriftenreihe der HHL Leipzig Graduate School of Management
1
Zeitschrift für Wirtschaftsgeographie
1
more ...
less ...
Source
All
ECONIS (ZBW)
11
Showing
1
-
10
of
11
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Trade shows and SME internationalisation : networking for performance
Gerschewski, Stephan
;
Evers, Natasha
;
Nguyen Anh Tuan
; …
- In:
Management international review : MIR ; journal of …
60
(
2020
)
4
,
pp. 573-595
Persistent link: https://www.econbiz.de/10012301378
Saved in:
2
High on emotion! : perceived value : influencing decision-making processes at international student recruitment trade shows
Gottlieb, Udo Rainer
;
Beatson, Amanda
- In:
Journal of marketing for higher education
28
(
2018
)
2
,
pp. 282-297
Persistent link: https://www.econbiz.de/10011944601
Saved in:
3
Internationale Messeveranstaltungen als Brücken zwischen lokaler Produktion und globalem Wettbewerb : eine Betrachtung temporärer räumlicher Nähe aus wirtschaftsgeographischer Pers...
Knippen, Nina
-
2011
Internationale Messen führen Experten aus aller Welt für einen begrenzten Zeitraum an einem Ort zusammen. Als temporäre Cluster bilden sie eine Plattform der Interaktion für fokussierte Communities und sind Ausdruck reflexiver Zeit- und Raumkonstruktionen in der wissensbasierten Ökonomie....
Persistent link: https://www.econbiz.de/10009525632
Saved in:
4
Making visible : artists and galleries in the global art system
Baia Curioni, Stefano
;
Forti, Laura
;
Leone, Ludovica
- In:
Cosmopolitan canvases : the globalization of markets …
,
(pp. 55-77)
.
2015
Persistent link: https://www.econbiz.de/10010504036
Saved in:
5
How SMEs use trade shows to enter global value chains
Measson, Nadège
;
Campbell-Hunt, Colin
- In:
Journal of small business and enterprise development
22
(
2015
)
1
,
pp. 99-126
Persistent link: https://www.econbiz.de/10011289340
Saved in:
6
Global temporary networks of clusters : structures and dynamics of trade fairs in Asian economies
Li, Peng-fei
- In:
Journal of economic geography
14
(
2014
)
5
,
pp. 995-1021
Persistent link: https://www.econbiz.de/10010423932
Saved in:
7
Field configuration or field reproduction? : the dynamics of global trade fair cycles
Gibson, Rachael
;
Bathelt, Harald
- In:
Zeitschrift für Wirtschaftsgeographie
58
(
2014
)
4
,
pp. 216-231
Persistent link: https://www.econbiz.de/10010489052
Saved in:
8
Internationalisierung des Messewesens : Auswirkungen auf öffentliche Veranstaltungsgesellschaften
Grega, Felix von
-
2013
Persistent link: https://www.econbiz.de/10009768119
Saved in:
9
The strategic impact of international trade shows and trade missions for entrepreneurial firms
Wilkinson, Timothy J.
;
Brouthers, Lance Eliot
;
Salazar, …
- In:
Journal for global business advancement : JGBA
2
(
2009
)
3
,
pp. 207-220
Persistent link: https://www.econbiz.de/10003904950
Saved in:
10
Trade shows as tools of regional and global marketing in politics
Goehrmann, Klaus E.
- In:
Trade show management : planning, implementing and …
,
(pp. 71-79)
.
2005
Persistent link: https://www.econbiz.de/10003142395
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->