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Search: person:"Albaum, Gerald S."
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Marktforschung
12
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Albaum, Gerald S.
4
Poon, Patrick
2
Roster, Catherine A.
2
Smith, Scott M.
2
Chan, Peter Shiu-fai
1
Evangelista, Felicitas
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Asia Pacific journal of marketing and logistics
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Journal of marketing management : MM
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Journal of marketing theory and practice
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ECONIS (ZBW)
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Topic sensitivity and Internet survey design : a cross-cultural/national study
Roster, Catherine A.
;
Albaum, Gerald S.
;
Smith, Scott M.
- In:
Journal of marketing theory and practice
22
(
2014
)
1
,
pp. 91-102
Persistent link: https://www.econbiz.de/10010346478
Saved in:
2
Topic sensitivity and research design : effects on internet survey respondents' motives
Albaum, Gerald S.
;
Roster, Catherine A.
;
Smith, Scott M.
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
1
,
pp. 147-161
Persistent link: https://www.econbiz.de/10011510257
Saved in:
3
Using response behaviour theory to solicit survey participation in consumer research : an empirical study
Evangelista, Felicitas
;
Poon, Patrick
;
Albaum, Gerald S.
- In:
Journal of marketing management : MM
28
(
2012
)
9/10
,
pp. 1174-1189
Persistent link: https://www.econbiz.de/10009615197
Saved in:
4
Managing trust in direct selling relationships
Poon, Patrick
;
Albaum, Gerald S.
;
Chan, Peter Shiu-fai
- In:
Marketing intelligence & planning
30
(
2012
)
5
,
pp. 588-603
Persistent link: https://www.econbiz.de/10009611614
Saved in:
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