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~subject:"Hotellerie"
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Hotellerie
Consumer behaviour
12
Konsumentenverhalten
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Beziehungsmarketing
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Relationship marketing
10
Customer satisfaction
9
Kundenzufriedenheit
7
Dienstleistungsqualität
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Einzelhandel
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Retail trade
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Service quality
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Brand image
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Markenimage
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Retailing
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Spain
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Spanien
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Viral marketing
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Virales Marketing
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Information technology
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Informationstechnik
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Lieferantenmanagement
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Online retailing
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Online-Handel
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Relationship benefits
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Relationship value
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Supplier relationship management
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Betriebliche Wertschöpfung
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Brand equity
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Commitment
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Coronavirus
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Customer engagement
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Hotel industry
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Internet marketing
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Motivation
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Online-Marketing
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Perceived health safety
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Gil Saura, Irene
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Moliner-Velázquez, Beatriz
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Fuentes-Blasco, Maria
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Fuentes-Blasco, María
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Service business
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Journal of hospitality and tourism insights
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ECONIS (ZBW)
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Motivations and attitudes towards consulting eWOM when booking accommodation
Moliner-Velázquez, Beatriz
;
Fuentes-Blasco, María
; …
- In:
Service business
17
(
2023
)
2
,
pp. 557-578
Persistent link: https://www.econbiz.de/10014333837
Saved in:
2
Antecedents of online word-of-mouth reviews on hotels
Moliner-Velázquez, Beatriz
;
Fuentes-Blasco, Maria
;
Gil …
- In:
Journal of hospitality and tourism insights
5
(
2022
)
2
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013189280
Saved in:
3
Segmenting customers according to online word-of-mouth about hotels
Moliner-Velázquez, Beatriz
;
Fuentes-Blasco, Maria
;
Gil …
- In:
Service business
15
(
2021
)
1
,
pp. 103-130
Persistent link: https://www.econbiz.de/10012489181
Saved in:
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