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~subject:"Innovation"
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Innovation
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Ramaswamy, Venkatram
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Narayanan, Krishnan
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Fundamentals of marketing research ; Vol. 1
1
Strategy & leadership
1
Strategy & leadership : a publication of Strategic Leadership Forum
1
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ECONIS (ZBW)
3
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Into the eXperience-verse : the strategic frontier of cloud business innovation and value co-creation
Ramaswamy, Venkatram
;
Narayanan, Krishnan
- In:
Strategy & leadership
50
(
2022
)
5
,
pp. 25-31
Persistent link: https://www.econbiz.de/10013384682
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2
Competing through co-creation : innovation at two companies
Ramaswamy, Venkatram
- In:
Strategy & leadership : a publication of Strategic …
38
(
2010
)
2
,
pp. 22-29
Persistent link: https://www.econbiz.de/10003962757
Saved in:
3
Evolutionary preference segmentation with panel survey data : an application to new products
Ramaswamy, Venkatram
-
2007
Persistent link: https://www.econbiz.de/10003538912
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