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~subject:"Innovation adoption"
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International journal of research, innovation and commercialisation
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Connecting with consumers using
ubiquitous
technology
: a new model to forecast consumer reaction
Margulis, Anna
;
Boeck, Harold
;
Laroche, Michel
- In:
Journal of business research : JBR
121
(
2020
),
pp. 448-460
Persistent link: https://www.econbiz.de/10012417367
Saved in:
2
How technology affects our ways of shopping? : a historical analysis on the use of technologies in retailing
Lau, Kung Wong
;
Lee, Pui Yuen
- In:
International journal of research, innovation and …
1
(
2017
)
2
,
pp. 158-170
Persistent link: https://www.econbiz.de/10011860541
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