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~subject:"Innovationsmanagement"
~subject:"Strategisches Management"
~type_genre:"Fallstudie"
~type_genre:"Market information"
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Innovationsmanagement
Strategisches Management
Consumer goods industry
72
Konsumgüterindustrie
72
Deutschland
16
Germany
16
Multinationales Unternehmen
15
Transnational corporation
15
USA
15
United States
15
Lieferantenmanagement
12
Supplier relationship management
12
Lieferkette
11
Supply chain
11
Brand management
10
Markenführung
10
Procter & Gamble Company
10
Theorie
8
Theory
8
India
7
Indien
7
Innovation management
7
Erfolgsfaktor
6
Firm growth
5
Hindustan Lever Ltd. <Bombay>
5
Strategic management
5
Success factor
5
Unilever PLC <London>
5
Unternehmenswachstum
5
Welt
5
World
5
Competitive strategy
4
Corporate Social Responsibility
4
Corporate social responsibility
4
Inter-firm cooperation
4
Supply Chain Management
4
Takeover
4
Unternehmenskooperation
4
Wettbewerbsstrategie
4
Übernahme
4
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Book / Working Paper
8
Article
6
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Fallstudie
Market information
Article in journal
26
Aufsatz in Zeitschrift
26
Hochschulschrift
16
Case study
14
Thesis
14
Aufsatz im Buch
11
Book section
11
Graue Literatur
8
Non-commercial literature
8
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German
7
English
7
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Anthony, Scott D.
2
Brown, Bruce
2
Ahuja, Vandana
1
Dominiquini, Jennifer Kelly
1
Edelmann, Alexander
1
Heintz, Julius
1
Hoffmann Linhard, Adolfo
1
Kablouti, Ghazi
1
Lafley, A . G.
1
Lafley, Alan G.
1
Lüthje, Christian
1
Martin, Roger L.
1
Meyer, Christian
1
Schilling, Robert
1
Smith, W. Steve
1
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Betriebswirtschaftslehre für Technologie und Innovation
1
Case studies on MNCs in India
1
DUV / Wirtschaftswissenschaft
1
Europäische Hochschulschriften / 5
1
Gabler Edition Wissenschaft / Marktorientiertes Management
1
Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
Journal of business strategy
1
Organizations and social networking : utilizing social media to engage consumers
1
Schriftenreihe Logistik-Management in Forschung und Praxis
1
Schriftenreihe Strategisches Management
1
Strategy & leadership : a publication of Strategic Leadership Forum
1
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ECONIS (ZBW)
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Vom Wissensmanagement zur Managementfunktion von Wissen : ein systemisches Managementmodell für den wissensintensiven Wettbewerb
Kablouti, Ghazi
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003641471
Saved in:
2
The new age e-enterprise : Internet-based collaboration, innovation, and co-creation
Ahuja, Vandana
- In:
Organizations and social networking : utilizing social …
,
(pp. 313-326)
.
2013
Persistent link: https://www.econbiz.de/10009768635
Saved in:
3
Playing to win : how strategy really works
Lafley, Alan G.
;
Martin, Roger L.
-
2013
Persistent link: https://www.econbiz.de/10009713280
Saved in:
4
Manufacturing network development in fast-moving consumer goods industries
Schilling, Robert
-
2012
Persistent link: https://www.econbiz.de/10009627124
Saved in:
5
How P&G tripled its innovation success rate
Brown, Bruce
;
Anthony, Scott D.
- In:
Harvard business review : HBR
89
(
2011
)
6
,
pp. 64-72
Persistent link: https://www.econbiz.de/10009233231
Saved in:
6
Die Ideenfabrik
Brown, Bruce
;
Anthony, Scott D.
- In:
Harvard-Business-Manager : das Wissen der Besten
33
(
2011
)
8
,
pp. 18-29
Persistent link: https://www.econbiz.de/10009234062
Saved in:
7
Die erfolgreiche Umsetzung strategischer Erfolgspotentiale : der ressourcenorientierte Ansatz im Marketing
Hoffmann Linhard, Adolfo
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001595510
Saved in:
8
Vitality in business : executing a new strategy at Unilever
Smith, W. Steve
- In:
Journal of business strategy
30
(
2009
)
4
,
pp. 31-41
Persistent link: https://www.econbiz.de/10003882128
Saved in:
9
Tips from A. G. Lafley, chairman and CEO of Proctor & Gamble, on managing innovation
Dominiquini, Jennifer Kelly
- In:
Strategy & leadership : a publication of Strategic …
36
(
2008
)
5
,
pp. 44-45
Persistent link: https://www.econbiz.de/10003775231
Saved in:
10
Unilever India in 2004 : in search of a growth strategy
In:
Case studies on MNCs in India
,
(pp. 63-80)
.
2007
Persistent link: https://www.econbiz.de/10003737783
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