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~subject:"Interkulturelle Beziehungen"
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Interkulturelle Beziehungen
South Africa
8
Advertising
6
Ethnic group
5
Ethnische Gruppe
5
Marketing
4
Advertising effects
3
Consumer behavior
3
Ethnic discrimination
3
Ethnische Diskriminierung
3
Race
3
Südafrika
3
Werbewirkung
3
Black people
2
Consumer behaviour
2
Consumer-to-Consumer Interaction
2
Contact hypothesis
2
Cross-cultural relations
2
Cultural compatibility
2
Customer satisfaction
2
Dienstleistungsqualität
2
Diversity
2
Ethnic marketing
2
Food habits
2
Intergroup anxiety
2
Konsumentenverhalten
2
Kundenzufriedenheit
2
Multicultural society
2
Multikulturelle Gesellschaft
2
Nutrition
2
Psychological aspects
2
Publicité
2
Rasse
2
Schwarze Menschen
2
Service quality
2
Werbung
2
anger
2
immigrants
2
service encounter failure
2
violence
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English
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Johnson, Guillaume D.
2
Grier, Sonya A.
1
Meyers, Yuvay J.
1
Williams, Jerome D.
1
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Journal of business research : JBR
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
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ECONIS (ZBW)
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Immigrants versus nationals : when an intercultural service encounter failure turns to verbal confrontation
Johnson, Guillaume D.
;
Meyers, Yuvay J.
;
Williams, Jerome D.
- In:
Journal of public policy & marketing : JPP & M ; an …
32
(
2013
),
pp. 38-47
Persistent link: https://www.econbiz.de/10009774971
Saved in:
2
Understanding the influence of cross-cultural consumer-to-consumer interaction on consumer service satisfaction
Johnson, Guillaume D.
;
Grier, Sonya A.
- In:
Journal of business research : JBR
66
(
2013
)
3
,
pp. 306-313
Persistent link: https://www.econbiz.de/10009720306
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