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~subject:"International marketing"
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International marketing
Internationales Marketing
8
Marketingmanagement
3
Globalisierung
2
Globalization
2
Lieferantenmanagement
2
Lieferkette
2
Norwegen
2
Resource-based view
2
Ressourcenorientierter Ansatz
2
Supplier relationship management
2
Supply chain
2
USA
2
United States
2
Welt
2
World
2
1987-1989
1
Abfall
1
Advertising industry
1
Auslandsinvestition
1
Betriebliche Wertschöpfung
1
Betriebsgröße
1
China
1
Competitive advantage
1
Competitive strategy
1
Contracts
1
Cooperation
1
Decision
1
E-commerce
1
Electronic Commerce
1
Entscheidung
1
Estimation
1
Firm size
1
Foreign investment
1
Globalisation
1
Großbritannien
1
International business cooperation
1
International business research
1
International market segmentation
1
Internationale Betriebswirtschaftslehre
1
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English
6
Author
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Walters, Peter G.
6
Juul, Monika
1
Samiee, Saeed
1
Toyne, Brian
1
Zhu, Mingxia
1
Published in...
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Management international review : mir ; journal of international business
2
International marketing ; Vol. 2
1
Journal of business research : JBR
1
Journal of global marketing
1
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ECONIS (ZBW)
6
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1
Global market segmentation : methodologies and challenges
Walters, Peter G.
-
2008
Persistent link: https://www.econbiz.de/10003655879
Saved in:
2
International marketing in Chinese enterprises : some evidence from the PRC
Walters, Peter G.
- In:
Management international review : mir ; journal of …
35
(
1995
)
3
,
pp. 265-279
Persistent link: https://www.econbiz.de/10001185429
Saved in:
3
Influence of firm size on export planning and performance
Samiee, Saeed
- In:
Journal of business research : JBR
20
(
1990
)
3
,
pp. 235-248
Persistent link: https://www.econbiz.de/10001087479
Saved in:
4
A framework for export pricing decisions
Walters, Peter G.
- In:
Journal of global marketing
2
(
1989
)
3
,
pp. 95-111
Persistent link: https://www.econbiz.de/10001098430
Saved in:
5
Global marketing management : a strategic perspective
Toyne, Brian
-
1989
Persistent link: https://www.econbiz.de/10013480692
Saved in:
6
The internationalisation of Norwegian firms : a study of the UK experience
Juul, Monika
- In:
Management international review : mir ; journal of …
27
(
1987
)
1
,
pp. 58-66
Persistent link: https://www.econbiz.de/10001025708
Saved in:
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