A framework for export pricing decisions
Year of publication: |
1989
|
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Authors: | Walters, Peter G. |
Published in: |
Journal of global marketing. - Philadelphia, Pa. : Taylor & Francis, ISSN 0891-1762, ZDB-ID 1034619-3. - Vol. 2.1989, 3, p. 95-111
|
Subject: | Preismanagement | Pricing strategy | Internationales Marketing | International marketing | Entscheidung | Decision |
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