//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Internet marketing"
~subject:"United States"
~type_genre:"Festschrift"
~type_genre:"Government document"
~type_genre:"Hochschulschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Internet-Werbung"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Internet marketing
United States
Online-Marketing
233
Social Web
56
Social web
56
Deutschland
50
Consumer behaviour
45
Konsumentenverhalten
45
Germany
43
Advertising effects
34
Werbewirkung
34
Beziehungsmarketing
32
Electronic Commerce
32
Relationship marketing
32
Theorie
28
Theory
28
E-commerce
25
Internet
23
Online retailing
22
Online-Handel
22
Brand management
21
Markenführung
21
Social Media
21
Viral marketing
21
Virales Marketing
21
Werbung
21
Suchmaschine
19
Marketing
18
Search engine
18
Verbraucherverhalten
15
Advertising
13
Marketing management
13
Marketingmanagement
13
Digitalisierung
11
Digitization
11
EU countries
11
EU-Staaten
11
Erfolgsfaktor
11
Markenpolitik
11
Online-Werbung
11
Austria
10
more ...
less ...
Online availability
All
Free
48
Undetermined
43
Type of publication
All
Book / Working Paper
231
Article
2
Type of publication (narrower categories)
All
Festschrift
Government document
Hochschulschrift
Article in journal
7,610
Aufsatz in Zeitschrift
7,610
Aufsatz im Buch
1,331
Book section
1,331
Graue Literatur
495
Non-commercial literature
495
Arbeitspapier
372
Working Paper
372
Collection of articles of several authors
237
Sammelwerk
237
Ratgeber
217
Guidebook
207
Aufsatzsammlung
181
Case study
169
Fallstudie
169
Conference paper
109
Konferenzbeitrag
109
Thesis
103
Lehrbuch
96
Textbook
73
Konferenzschrift
59
Handbook
31
Handbuch
31
Glossar enthalten
28
Glossary included
28
Collection of articles written by one author
25
Sammlung
25
Conference proceedings
19
Amtsdruckschrift
15
Interview
8
Bibliografie enthalten
7
Bibliography included
7
Reprint
5
Bibliografie
4
Einführung
4
Market information
4
Marktinformation
4
more ...
less ...
Language
All
English
143
German
95
Polish
1
Author
All
Martens, Bertin
5
Duch-Brown, Néstor
4
Fritz, Wolfgang
3
Beyer, Christina
2
Dänzler, Stefanie
2
Igelbrink, Jörg
2
Kern, Katharina
2
Kind, Urs
2
Kirchgeorg, Manfred
2
Klapdor, Sebastian
2
Kraus, Florian
2
Leweling, Sascha
2
Ney, Michael
2
Pittner, Martin
2
Prein, Jan
2
Scheibel, Henrik
2
Schulte, Marie
2
Weissinger, Karin
2
Zohner, Agnes Barbara
2
Abou Nabout, Nadia
1
Aguiar, Luis
1
Aichner, Thomas
1
Alaveras, Georgios
1
Albers, Andreas
1
Algesheimer, René
1
Alves Werb, Gabriela
1
Artz, Martin
1
Ascheri, Andrea
1
Auter, Philip
1
Aydin, Zeynep
1
Bauer, Hans H.
1
Baum, Daniela
1
Baumgartner, Andreas
1
Baumgärtner, Tobias
1
Becker, Ingo Frank
1
Becker, Maren
1
Beeck, Ines
1
Berkmann, Manuel
1
Berz, Jennifer
1
Bleier, Alexander
1
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
9
Universität Mannheim
7
OECD
3
Goethe-Universität Frankfurt am Main
2
Nomos Verlagsgesellschaft
2
RWTH Aachen
2
Technische Universität Braunschweig
2
Universität Bremen
2
Verlag Dr. Kovač
2
epubli GmbH
2
Albert-Ludwigs-Universität Freiburg
1
Books on Demand GmbH <Norderstedt>
1
Duncker & Humblot
1
EBS Business School
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
Europäische Kommission / Gemeinsame Forschungsstelle
1
Europäische Kommission / Statistisches Amt
1
Europäisches Parlament / Policy Department for Economic, Scientific and Quality of Life Policies
1
Forschungsgruppe Konsum und Verhalten
1
Forschungsinstitut für Rationalisierung e.V. an der RWTH Aachen
1
Friedrich-Schiller-Universität Jena
1
GfK Belgium <Körperschaft>
1
IIF - Institut für Industriekommunikation und Fachmedien GmbH / Apprimus Verlag
1
Kassel University Press GmbH
1
Leuphana Universität Lüneburg
1
Philipps-Universität Marburg
1
Slovenská technická univerzita v Bratislave
1
Springer Gabler <Firma>
1
Universität Hamburg
1
Universität Kassel
1
Verlag Dr. Hut <München>
1
Westfälische Wilhelms-Universität Münster
1
more ...
less ...
Published in...
All
Research
10
BestMasters
6
Institute for Prospective Technological Studies digital economy working paper
6
Springer eBook Collection
6
SpringerLink / Bücher
6
Edition Wissenschaft Apprimus
4
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
4
ERIM Ph. D. series research in management / Erasmus Institute of Management
3
OECD digital economy papers
3
Schriften zum Mobile Commerce und zur Mobilkommunikation
3
Schriftenreihe Schwerpunkt Marketing
3
Springer Gabler Research
3
Acta Universitatis Oeconomicae Helsingiensis / A
2
Business Analytics
2
Dissertationen der Universität Wien
2
Dissertations Abstracts International
2
Interaktives Marketing
2
JRC digital economy working paper
2
Medienmanagement und E-Business
2
Results
2
Schriftenreihe Handel und Marketing
2
Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
2
Schriftenreihe Rationalisierung
2
Schriftenreihe Studien zum Konsumentenverhalten
2
Schriftenreihe der HHL Leipzig Graduate School of Management
2
Springer eBooks / Business and Economics
2
Wettbewerb, Vertrieb und Marketing
2
Wissenschaftliche Schriften der WWU Münster / 4
2
Acta Universitatis Lodziensis / Folia oeconomica
1
Apprimus - Edition Wissenschaft
1
Berichte aus der Betriebswirtschaft
1
Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und Electronic Business
1
Business, Economics, and Law
1
Business, economics, and law
1
E-Business
1
Edition Rainer Hampp
1
Edition Wissenschaft
1
Electronic commerce & digital markets : ecm
1
Europäische Hochschulschriften / 2
1
Europäische Hochschulschriften / 5
1
more ...
less ...
Source
All
ECONIS (ZBW)
233
Showing
1
-
10
of
233
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Illuminating the e-commerce marketing mix : framework development, marketing tool effects on online patronage, and impact of brand equity
Klink, Benjamin
-
2023
Persistent link: https://www.econbiz.de/10014288845
Saved in:
2
Conflicts and challenges in practices of commercializing humans : an ethnographic study of influencer marketing work
Christensen, Anna-Bertha Heeris
-
2022
-
First edition
Persistent link: https://www.econbiz.de/10013415112
Saved in:
3
Managing influencer marketing cooperations
Farouq, Jasmin
-
2022
Persistent link: https://www.econbiz.de/10013348933
Saved in:
4
A Software Framework for Mobile Apps in the Museum Application Domain
Baumgärtner, Tobias
-
2024
Introduction and Structure of the Thesis -- Motivation -- The Problem Domain -- Research Design and Goals -- Conceptual Foundation -- Framework Design -- Prototype Development -- Evaluation -- Conclusion.
Persistent link: https://www.econbiz.de/10014527978
Saved in:
5
Werbewirkungen des Influencer-Marketings : ein Mixed-Methods-Ansatz zur empirischen Bestimmung von Wirkungsdeterminanten
Moritz, Madleen
-
2024
Persistent link: https://www.econbiz.de/10014440827
Saved in:
6
Essays on digital marketing strategies : an analytical investigation
Gecer, Gökhan
-
2021
Persistent link: https://www.econbiz.de/10012799160
Saved in:
7
Competition in urban hiring markets : evidence from online job advertisements
Ascheri, Andrea
;
Kiss Nagy, Anca-Maria
;
Marconi, Gabriele
; …
-
Europäische Kommission / Statistisches Amt
-
2021
-
2021 edition
Persistent link: https://www.econbiz.de/10012939742
Saved in:
8
The EU Digital Markets Act : a report from a panel of economic experts
Cabral, Luís M. B.
;
Haucap, Justus
;
Parker, Geoffrey
; …
-
Europäische Kommission / Gemeinsame Forschungsstelle
-
2021
Persistent link: https://www.econbiz.de/10012433949
Saved in:
9
Online advertising : the impact of targeted advertising on advertisers, market access and consumer choice : study requested by the IMCO committee
Fourberg, Niklas
;
Taş, Serpil
;
Wiewiorra, Lukas
; …
-
Europäisches Parlament / Policy Department for …
-
2021
Persistent link: https://www.econbiz.de/10012621729
Saved in:
10
Mobile consumers and applications : essays on mobile marketing
Aydin, Zeynep
-
2021
Persistent link: https://www.econbiz.de/10012672089
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->