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International journal of market research
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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ECONIS (ZBW)
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Detecting falsification in a television
audience
measurement
panel survey
Sharma, Sharan
;
Elliott, Michael R.
- In:
International journal of market research
62
(
2020
)
4
,
pp. 432-448
Persistent link: https://www.econbiz.de/10012308945
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2
Mobile diaries : benchmark against metered measurements : an empirical investigation
Lovett, Mitchell J.
;
Peres, Renana
- In:
International journal of research in marketing : IJRM ; …
35
(
2018
)
2
,
pp. 224-241
Persistent link: https://www.econbiz.de/10011882549
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