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~subject:"Konsumentenverhalten"
~subject:"Marktforschung"
~subject:"Relationship marketing"
~type_genre:"Biografie"
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Percival White (1887 - 1970) : marketing engineer
Jones, D. G. Brian
;
Tadajewski, Mark
- In:
Marketing theory
11
(
2011
)
4
,
pp. 455-478
Persistent link: https://www.econbiz.de/10009419184
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