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Scammon, Debra L.
5
Seo, Joon Yong
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Hafey DeVincenzo, Marie
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ECONIS (ZBW)
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Do green packages lead to misperceptions? : the influence of package colors on consumers’ perceptions of brands with environmental claims
Seo, Joon Yong
;
Scammon, Debra L.
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
3
,
pp. 357-369
Persistent link: https://www.econbiz.de/10011730644
Saved in:
2
Principle-based consumption communities : exploring the meanings derived from socially conscious consumption practices
Hafey DeVincenzo, Marie
;
Scammon, Debra L.
- In:
Journal of public policy & marketing : JPP & M ; an …
34
(
2015
)
2
,
pp. 143-155
Persistent link: https://www.econbiz.de/10011414115
Saved in:
3
Does feeling holier then others predict good deeds? self-construal, self-enhancement and helping behavior
Seo, Joon Yong
;
Scammon, Debra L.
- In:
The journal of consumer marketing
31
(
2014
)
6/7
,
pp. 441-451
Persistent link: https://www.econbiz.de/10010459805
Saved in:
4
Unintended consequences of health supplement information regulations : the importance of recognizing consumer motivations
Mason, Marlys J.
;
Scammon, Debra L.
- In:
Journal of consumer affairs : official publication of …
45
(
2011
)
2
,
pp. 201-223
Persistent link: https://www.econbiz.de/10009531779
Saved in:
5
A tail of two personalities : how canine companions shape relationships and well-being
Cavanaugh, Lisa A.
;
Leonard, Hillary A.
;
Scammon, Debra L.
- In:
Journal of business research : JBR
61
(
2008
)
5
,
pp. 469-479
Persistent link: https://www.econbiz.de/10003709364
Saved in:
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