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Konsumentenverhalten
Consumer behaviour
6
Dienstleistungsqualität
3
Service quality
3
Service adaptive behavior
2
Taiwan
2
Accessibility-diagnosticity framework
1
Brand extension
1
Brand image
1
Brand management
1
Cognition
1
Comparative advertising
1
Customer satisfaction
1
E-SERVAR scale
1
E-commerce
1
E-service quality variation
1
E-services
1
Einzelhandel
1
Electronic Commerce
1
Experiment
1
Extra-role job performance
1
Innovation adoption
1
Innovationsakzeptanz
1
Kognition
1
Kundenzufriedenheit
1
Luxury goods
1
Luxusgüter
1
Markenführung
1
Markenimage
1
Markentransfer
1
Meaning of work
1
Measurement
1
Messung
1
Organizational identification
1
Product information
1
Product quality
1
Produktinformation
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Produktqualität
1
Regression analysis
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Regressionsanalyse
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Article
6
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6
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English
6
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Shen, Yung-cheng
4
Chu, Chia-hsien
3
Bei, Lien-ti
2
Shen, Yung-Cheng
2
Chen, Yen Chun
1
Chen, Yen-chun
1
Chou, Cindy Yunhsin
1
Chu, Hsun-Chi
1
Liao, Shu-ling
1
Liao, Shuling
1
Lin, Heng-Yu
1
Tsembel, Nomin
1
Wu, Jyun-Yi
1
Wu, Po Han
1
Yang, Wei Hao
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International journal of consumer studies
1
Journal of marketing communications
1
Journal of service theory and practice
1
Psychology & marketing
1
The service industries journal
1
Total quality management & business excellence
1
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ECONIS (ZBW)
6
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1
"Yes, I know you" : the role of source familiarity in the relationship between service adaptive behavior and customer satisfaction
Shen, Yung-Cheng
;
Lin, Heng-Yu
;
Chou, Cindy Yunhsin
; …
- In:
Journal of service theory and practice
32
(
2022
)
5
,
pp. 620-639
Persistent link: https://www.econbiz.de/10013349361
Saved in:
2
A case study on attitude towards online auction use applying quantile regression analysis
Chen, Yen Chun
;
Chu, Hsun-Chi
;
Wu, Jyun-Yi
;
Tsembel, Nomin
- In:
Total quality management & business excellence
30
(
2019
)
8
,
pp. 872-892
Persistent link: https://www.econbiz.de/10012199793
Saved in:
3
Consumer evaluations of brand extension : the roles of case-based reminding on brand-to-brand similiarity
Shen, Yung-cheng
;
Bei, Lien-ti
;
Chu, Chia-hsien
- In:
Psychology & marketing
28
(
2011
)
1
,
pp. 91-113
Persistent link: https://www.econbiz.de/10008856894
Saved in:
4
Positioning brand extensions in comparative advertising : an assessment of the roles of comparative brand similarity, comparative claims, and consumer product knowledge
Bei, Lien-ti
;
Chu, Chia-hsien
;
Shen, Yung-cheng
- In:
Journal of marketing communications
17
(
2011
)
4
,
pp. 229-244
Persistent link: https://www.econbiz.de/10009373366
Saved in:
5
An integrated model of customer loyalty : an empirical examination in retailing practice
Chen, Yen-chun
;
Shen, Yung-cheng
;
Liao, Shuling
- In:
The service industries journal
29
(
2009
)
3/4
,
pp. 267-280
Persistent link: https://www.econbiz.de/10003870587
Saved in:
6
The effects of sales promotion strategy, product appeal and consumer traits on reminder impulse buying behaviour
Liao, Shu-ling
;
Shen, Yung-cheng
;
Chu, Chia-hsien
- In:
International journal of consumer studies
33
(
2009
)
3
,
pp. 274-284
Persistent link: https://www.econbiz.de/10003850065
Saved in:
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