//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"optimal distinctiveness"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
optimal distinctiveness
25
Optimal distinctiveness
13
Consumer behaviour
9
Business start-up
8
Entrepreneurship
8
Unternehmensgründung
8
differentiation
8
Entrepreneurship approach
7
Strategic management
5
Strategisches Management
5
conformity
5
optimal distinctiveness theory
5
Corporate Social Responsibility
4
Corporate social responsibility
4
Innovation
4
Innovation management
4
Innovationsmanagement
4
Personality psychology
4
Persönlichkeitspsychologie
4
innovation
4
legitimacy
4
Legitimacy
3
Optimal distinctiveness theory
3
Social identity
3
Theorie
3
Theory
3
categories
3
machine learning
3
strategic balance
3
Arbeitsgruppe
2
Beziehungsmarketing
2
Brand
2
Brand image
2
Brand management
2
Corporate culture
2
Environmental consciousness
2
Firm performance
2
Führungsstil
2
Leadership style
2
more ...
less ...
Online availability
All
Undetermined
9
Type of publication
All
Article
9
Type of publication (narrower categories)
All
Article in journal
9
Aufsatz in Zeitschrift
9
Language
All
English
9
Author
All
Ali, Elhussein M. S.
1
Alon, Anat Toder
1
Bareket-Bojmel, Liad
1
Boley, B. Bynum
1
Campbell, William Keith
1
Chen, Changdong
1
Chen, Jiemiao
1
Crnjak-Karanović, Biljana
1
El-Aidie, Safaa Abdelaleem Mohammad
1
Hewedi, Mahmoud M.
1
Jiang, Ruochen
1
Keh, Hean Tat
1
Khalifa, Gamal Sayed Ahmed
1
Koskie, Melanie Moore
1
Kvasina, Antonija
1
Locander, William B.
1
Mangus, Stephanie M.
1
Md Sazzad Hossain
1
Miocevic, Dario
1
Naser Valaei
1
Nguyen Vu Hieu Trung
1
Nikhashemi, S. R.
1
Russell, Zachary A.
1
Ruvio, Ayalla
1
Shuv-Ami, Avichai
1
Vo Thi Thu Hong
1
Woosnam, Kyle M.
1
Yan, Li
1
more ...
less ...
Published in...
All
European journal of marketing
1
International journal of business environment : IJBE
1
International journal of sports marketing & sponsorship
1
Journal of consumer marketing
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of fashion marketing and management
1
Journal of international consumer marketing
1
Journal of personal selling & sales management
1
Journal of travel and tourism marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
9
Showing
1
-
9
of
9
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Cool brands and hot attachments : their effect on consumers' willingness to pay more
Koskie, Melanie Moore
;
Locander, William B.
- In:
European journal of marketing
57
(
2023
)
4
,
pp. 905-929
Persistent link: https://www.econbiz.de/10014252220
Saved in:
2
Determinants of customer engagement behaviour in hospitality industry : evidence from Vietnam
Vo Thi Thu Hong
;
Khalifa, Gamal Sayed Ahmed
;
Md Sazzad …
- In:
International journal of business environment : IJBE
14
(
2023
)
1
,
pp. 94-118
Persistent link: https://www.econbiz.de/10014234428
Saved in:
3
Expatriate's food adaptation : when does acculturation elicit social identification vs differentiation?
Miocevic, Dario
;
Kvasina, Antonija
;
Crnjak-Karanović, …
- In:
Journal of consumer marketing
39
(
2022
)
2
,
pp. 191-203
Persistent link: https://www.econbiz.de/10013165329
Saved in:
4
To what extent should emerging brands maintain distinctiveness in the global market? : the effect of brand isomorphism level on brand evaluation
Chen, Changdong
;
Jiang, Ruochen
- In:
Journal of international consumer marketing
34
(
2022
)
1
,
pp. 72-94
Persistent link: https://www.econbiz.de/10013167303
Saved in:
5
Motivations behind posting travel pictures for status : developing and testing the Conspicuous Consumption Posting Scale (CCPS)
Russell, Zachary A.
;
Boley, B. Bynum
;
Woosnam, Kyle M.
; …
- In:
Journal of travel and tourism marketing
39
(
2022
)
6
,
pp. 555-569
Persistent link: https://www.econbiz.de/10014234595
Saved in:
6
The positive and negative impacts of social and personal self-categorizations on sport fans' experience
Alon, Anat Toder
;
Shuv-Ami, Avichai
;
Bareket-Bojmel, Liad
- In:
International journal of sports marketing & sponsorship
23
(
2022
)
3
,
pp. 572-593
Persistent link: https://www.econbiz.de/10013370343
Saved in:
7
Assimilating and differentiating : the curvilinear effect of social class on green consumption
Yan, Li
;
Keh, Hean Tat
;
Chen, Jiemiao
- In:
Journal of consumer research : JCR ; an …
47
(
2021
)
6
,
pp. 914-936
Persistent link: https://www.econbiz.de/10012504019
Saved in:
8
Do opposites attract? : assimilation and differentiation as relationship-building strategies
Mangus, Stephanie M.
;
Ruvio, Ayalla
- In:
Journal of personal selling & sales management
39
(
2019
)
1
,
pp. 60-80
Persistent link: https://www.econbiz.de/10012200855
Saved in:
9
Generation Y consumers' buying behaviour in fashion apparel industry : a moderation analysis
Naser Valaei
;
Nikhashemi, S. R.
- In:
Journal of fashion marketing and management
21
(
2017
)
4
,
pp. 523-543
Persistent link: https://www.econbiz.de/10011795891
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->