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~subject:"Kundenwert"
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Kundenwert
Beziehungsmarketing
6
Consumer behaviour
6
Konsumentenverhalten
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Relationship marketing
6
Betriebliche Wertschöpfung
4
Customer integration
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Hotel industry
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Kundenintegration
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Marketingmanagement
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Value creation
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Kundenzufriedenheit
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Value co-creation
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Business start-up
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Cossío-Silva, Francisco-José
3
Revilla Camacho, Maria Angeles
3
Vega Vázquez, Manuela
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Palacios-Florencio, Beatriz
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International entrepreneurship and management journal
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Journal of business research : JBR
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Revue Gestion 2000 : management & prospective
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ECONIS (ZBW)
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1
Value co-creation and customer loyalty
Cossío-Silva, Francisco-José
;
Revilla Camacho, Maria …
- In:
Journal of business research : JBR
69
(
2016
)
5
,
pp. 1621-1625
Persistent link: https://www.econbiz.de/10011450438
Saved in:
2
Can the customer's value co-creation behavior be measured? : validating a measurement scale based on the customer's perspective
Vega Vázquez, Manuela
;
Revilla Camacho, Maria Angeles
; …
- In:
Revue Gestion 2000 : management & prospective
32
(
2015
)
2
,
pp. 33-47
Persistent link: https://www.econbiz.de/10011891105
Saved in:
3
Heterogeneity of customers of personal image services : a segmentation based on value co-creation
Cossío-Silva, Francisco-José
;
Revilla Camacho, Maria …
- In:
International entrepreneurship and management journal
9
(
2013
)
4
,
pp. 619-630
Persistent link: https://www.econbiz.de/10010247736
Saved in:
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