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~subject:"Lateinamerika"
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Consumer behaviour
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International marketing review
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International marketing theory, strategy and implementation : insights from Latin America
Fastoso, Fernando
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009570006
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2
Why is so little marketing research on Latin America published in high quality journals and what can we do about it? : lessons from a Delphi study of authors who have succeeded
Fastoso, Fernando
;
Whitelock, Jeryl
- In:
International marketing review
28
(
2011
)
4
,
pp. 435-449
Persistent link: https://www.econbiz.de/10009305318
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