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~subject:"Luxury counterfeits"
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Luxury counterfeits
Consumer behaviour
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China
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Product counterfeiting
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Face consciousness
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Cui, Annie Peng
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European journal of marketing
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The risk of embarrassment in buying luxury counterfeits : do face-conscious consumers care?
Jiang, Ling
;
Cui, Annie Peng
;
Shan, Juan
- In:
European journal of marketing
57
(
2023
)
8
,
pp. 1996-2020
Persistent link: https://www.econbiz.de/10014342198
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