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~subject:"Markenführung"
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Search: subject:"Shopping value"
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Markenführung
Consumer behaviour
39
Konsumentenverhalten
38
Shopping value
20
Einzelhandel
17
Retail trade
17
Hedonic shopping value
14
Online retailing
14
Online-Handel
14
Customer satisfaction
12
Kundenzufriedenheit
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Beziehungsmarketing
9
Relationship marketing
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Dienstleistungsqualität
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Service quality
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Utilitarian shopping value
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shopping value
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E-commerce
4
Einkaufszentrum
4
Electronic Commerce
4
Emotion
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Shopping center
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Store design
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Brand image
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Brand management
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Impulse buying
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Ladengestaltung
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Markenimage
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Retailing
3
Utilitarianism
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Utilitarismus
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Appropriateness
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Atmospherics
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Categorization theory
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Cognitive fit
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Consumer Shopping Value
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Consumer motivation
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Customer value
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E-Tailing
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Fashion
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Dlodlo, Nobukhosi
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Iwu, Chux Gervase
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Jaiyeoba, Olumide Olasimbo
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Opeda, Frederick
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Thamage, Sebopiwa Walter
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Vorhies, Douglas W.
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African journal of business and economic research : AJBER
1
International business and economics research journal
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The journal of brand management : an international journal
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ECONIS (ZBW)
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An integrated model of retail brand equity : the role of consumer shopping experience and
shopping
value
Zhang, Chi
;
Vorhies, Douglas W.
;
Zhou, Wenkai
- In:
The journal of brand management : an international journal
30
(
2023
)
5
,
pp. 398-413
Persistent link: https://www.econbiz.de/10014372592
Saved in:
2
Impact of retail branding on consumer buyer behaviour : a case of retail outlets in Botswana
Iwu, Chux Gervase
;
Jaiyeoba, Olumide Olasimbo
;
Thamage, …
- In:
African journal of business and economic research : AJBER
12
(
2017
)
1
,
pp. 141-161
Persistent link: https://www.econbiz.de/10011724431
Saved in:
3
Developing an online
shopping
value
framework for consumers of non-store fashion brands
Dlodlo, Nobukhosi
- In:
International business and economics research journal
13
(
2014
)
6
,
pp. 1359-1373
Persistent link: https://www.econbiz.de/10011279824
Saved in:
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