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~subject:"Markenimage"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Ratgeber"
~type_genre:"Working Paper"
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Markenimage
Website
2,038
Consumer behaviour
796
Konsumentenverhalten
796
Electronic Commerce
650
E-commerce
645
Online-Marketing
640
Internet marketing
639
Online retailing
564
Online-Handel
563
Social Web
308
Social web
308
Customer satisfaction
289
Kundenzufriedenheit
289
Dienstleistungsqualität
261
Service quality
261
Beziehungsmarketing
243
Relationship marketing
243
Internet
235
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146
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146
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138
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138
Tourism marketing
116
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116
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99
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99
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96
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96
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94
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94
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91
Advertising effects
88
Werbewirkung
88
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86
Evaluation
86
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86
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84
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Loginova, Oksana
5
Nusair, Khaldoon
4
Okumus, Fevzi
4
Bilgihan, Anil
3
Foroudi, Pantea
3
Barreda, Albert
2
Barreda, Albert A.
2
Campo, Sara
2
Foroudi, Mohammad Mahdi
2
Ishak, Asmai
2
Jiménez-Barreto, Jano
2
Lee, Seonjeong
2
Rubio Benito, Natalia
2
Abdul Hafaz Ngah
1
Ageeva, Elena
1
Aghekyan-Simonian, Mariné
1
Ahmed, Ishfaq
1
Akarsu, Tugra Nazlil
1
Akroush, Mamoun N.
1
Al-Debei, Mutaz M.
1
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1
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1
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1
Aslam, Wajeeha
1
Baek, Tae Hyun
1
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1
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1
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1
Bezes, Christophe
1
Bin Ismail, Hishamuddin
1
Biswas, Abhijit
1
Blumrodt, Jens
1
Buhalis, Dimitrios
1
Bèzes, Christophe
1
Carlson, Jamie
1
Castañeda-García, J. A.
1
Cauberghe, Veroline
1
Cavallo, Federica
1
Chaifetz, Marshal
1
Chang, Kuo-Chien
1
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Journal of business research : JBR
6
Tourism management : research, policies, practice
5
Journal of retailing and consumer services
4
Working paper series / Department of Economics, University of Missouri-Columbia
4
Journal of promotion management : innovations in planning and applied research
3
International journal of business information systems : IJBIS
2
International journal of hospitality management
2
International journal of internet marketing and advertising : IJIMA
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
The journal of brand management : an international journal
2
The journal of product & brand management
2
Tourism management perspectives : TMP
2
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal
1
Business process management journal
1
Cogent economics & finance
1
Enterprise information systems
1
EuroMed journal of management : EMJM
1
European journal of marketing : EJM
1
Gadjah Mada international journal of business
1
Global business review
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Information systems and e-business management : ISeB
1
International journal of Indian culture and business management : IJICBM
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of business
1
International journal of consumer studies
1
International journal of retail and distribution management
1
Journal for global business advancement : JGBA
1
Journal for international business and entrepreneurship development
1
Journal of Islamic marketing
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business ethics : JBE
1
Journal of business strategy
1
Journal of economic behavior & organization : JEBO
1
Journal of electronic commerce research : JECR
1
Journal of fashion marketing and management
1
Journal of global marketing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Promoting online purchase intention through website quality, EWOM, receiver perspective, consumer satisfaction and brand image
Wicaksono, Aditya Indra
;
Ishak, Asmai
-
2022
Persistent link: https://www.econbiz.de/10012887806
Saved in:
2
Impact of brand equity and mobile web quality on intentions to use m-commerce amongst Traveloka customers
Reswanto, Fendri
;
Ishak, Asmai
-
2022
Persistent link: https://www.econbiz.de/10012938956
Saved in:
3
The antecedents of repurchase intention at user online travel agents in Indonesia mediated by brand image
Permatasari, Ratih Devita
;
Rohman, Fatchur
;
Sri Palupi …
-
2022
Persistent link: https://www.econbiz.de/10013494053
Saved in:
4
Branded websites and marketplace selling : competing during COVID-19
Loginova, Oksana
-
2022
Persistent link: https://www.econbiz.de/10013393494
Saved in:
5
Branded websites, marketplace selling and price competition
Loginova, Oksana
-
2021
Persistent link: https://www.econbiz.de/10012659075
Saved in:
6
Price competition online : platforms vs. branded websites
Loginova, Oksana
-
2021
Persistent link: https://www.econbiz.de/10012659099
Saved in:
7
User-generated content in Web 2.0 and Desti-"Nation" brand perceptions : an empirical analysis of Incredible India branding
Jojomon, N. A.
;
Manu, C.
- In:
International journal of Indian culture and business …
29
(
2023
)
4
,
pp. 476-489
Persistent link: https://www.econbiz.de/10014331604
Saved in:
8
Brand storytelling on websites : the role of empathy on repurchase intentions for PCs and smartphones
Kato, Takumi
- In:
Journal of promotion management : innovations in …
29
(
2023
)
1
,
pp. 27-44
Persistent link: https://www.econbiz.de/10013483012
Saved in:
9
B2B brand positioning in emerging markets : Exploring positioning signals via websites and managerial tensions in top-performing African B2B service brands
Mogaji, Emmanuel
;
Restuccia, Mariachiara
;
Lee, Zoe
; …
- In:
Industrial marketing management : the international …
108
(
2023
),
pp. 237-250
Persistent link: https://www.econbiz.de/10014227555
Saved in:
10
State-of-the-art in the search engine optimisation world
Chen, Jun G.
- In:
EuroMed journal of management : EMJM
5
(
2023
)
2
,
pp. 151-167
Persistent link: https://www.econbiz.de/10014306646
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