//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Market research"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Marketing Intelligence"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Market research
marketing intelligence
18
Marktforschung
16
Marketing management
12
Marketingmanagement
12
Marketing Intelligence
10
Marketing
9
Marketing intelligence
9
Beziehungsmarketing
7
Relationship marketing
7
Social Web
7
Social web
7
Consumer behaviour
6
Innovation
6
Internet marketing
6
Online-Marketing
6
Data Mining
5
E-commerce
5
Electronic Commerce
5
Konsumentenverhalten
5
Data mining
4
Internet
4
KMU
4
New product development
4
Produktentwicklung
4
SME
4
Competitive Intelligence
3
Firm performance
3
Information technology
3
Informationstechnik
3
Unternehmenserfolg
3
Artificial intelligence
2
BI - Business Intelligence
2
Bank
2
Big data
2
CI - Competitive Intelligence
2
Competitive advantage
2
Competitive analysis
2
Computer-assisted marketing
2
Dynamic Markets
2
more ...
less ...
Online availability
All
Undetermined
5
Free
1
Type of publication
All
Article
16
Type of publication (narrower categories)
All
Article in journal
16
Aufsatz in Zeitschrift
16
Language
All
English
16
Author
All
Helm, Roland
2
Krinner, Stephanie
2
Agnihotri, Raj
1
Al-Weshah, Ghazi A.
1
Aripin, Zaenal
1
Ayub, Arslan
1
Branda, Anthony F.
1
Cacciolatti, Luca A.
1
Caione, Adriana
1
Daabes, Ajayeb S. Abu
1
Deng, Qi
1
Endres, Herbert
1
Esfidani, Mohammad R.
1
Eugene Cheng-xi Aw
1
Fait, Monica
1
Fearne, Andrew P.
1
Fernando, Angeline Gautami
1
Foroutan, Neda
1
Gopalakrishna, Pradeep
1
Iazzi, Antonio
1
Iftekhar, Hanan
1
Ihua, Bellema Ugwushi
1
Ji, Shaobo
1
Kharbat, Faten F.
1
Krush, Michael T.
1
Kusumah, Allizia Zulfa
1
Lala, Vishal
1
Maizza, Amedeo
1
Mushtaq, Ayesha
1
Negi, Digamber Singh
1
Pandurino, Andrea
1
Raisani, Israr
1
Rod, Michel
1
Schmalfuß, Martin
1
Scorrano, Paola
1
Soldatenko, Tatyana А.
1
Suganda, Uce Karna
1
Trainor, Kevin J.
1
Trio, Oronzo
1
Wang, Yun
1
more ...
less ...
Published in...
All
Journal of business-to-business marketing
2
Journal of marketing analytics : JMA
2
Acta Universitatis Danubius / Oeconomica
1
Economics : the strategy and practice : ESP
1
GITAM journal of management : a quarterly publication of GITAM Institute of Management
1
International journal of economics and business research
1
International journal of electronic customer relationship management : IJECRM
1
International journal of management practice : IJMP
1
International journal of markets and business systems
1
Journal of retailing and consumer services
1
Journal of strategic management education : JSME
1
Journal of strategic marketing
1
Marketing intelligence & planning
1
more ...
less ...
Source
All
ECONIS (ZBW)
16
Showing
1
-
10
of
16
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing
intelligence
: innovation ability to anticipate global competition
Aripin, Zaenal
;
Suganda, Uce Karna
;
Kusumah, Allizia Zulfa
-
2022
Persistent link: https://www.econbiz.de/10012938975
Saved in:
2
What do consumers want? : a methodological framework to identify determinant product attributes from consumers’ online questions
Fernando, Angeline Gautami
;
Eugene Cheng-xi Aw
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014303183
Saved in:
3
A thematic exploration of social media analytics in marketing research and an agenda for future inquiry
Wang, Yun
;
Deng, Qi
;
Rod, Michel
;
Ji, Shaobo
- In:
Journal of strategic marketing
29
(
2021
)
6
,
pp. 471-491
Persistent link: https://www.econbiz.de/10012588440
Saved in:
4
Modern aspects and trends of customer intelligence development
Soldatenko, Tatyana А.
;
Yessimzhanova, Saira R.
- In:
Economics : the strategy and practice : ESP
15
(
2020
)
2
,
pp. 107-113
Persistent link: https://www.econbiz.de/10012417820
Saved in:
5
Exploring the role of product development capability for transforming
marketing
intelligence
into firm performance
Helm, Roland
;
Krinner, Stephanie
;
Endres, Herbert
- In:
Journal of business-to-business marketing
27
(
2020
)
1
,
pp. 19-40
Persistent link: https://www.econbiz.de/10012196331
Saved in:
6
A scale for measuring effort towards
marketing
intelligence
in service sector
Negi, Digamber Singh
- In:
GITAM journal of management : a quarterly publication …
17
(
2019
)
1
,
pp. 64-76
Persistent link: https://www.econbiz.de/10012139128
Saved in:
7
The marketing analytics orientation (MAO) of firms : identifying factors that create highly analytical marketing practices
Branda, Anthony F.
;
Lala, Vishal
;
Gopalakrishna, Pradeep
- In:
Journal of marketing analytics : JMA
6
(
2018
)
3
,
pp. 84-94
Persistent link: https://www.econbiz.de/10011951071
Saved in:
8
Factors affecting acceptance of the internet as a
marketing
intelligence
tool among sales staff
Foroutan, Neda
;
Esfidani, Mohammad R.
- In:
International journal of electronic customer …
11
(
2017/2018
)
2
,
pp. 142-157
Persistent link: https://www.econbiz.de/10011966913
Saved in:
9
Customer-based perceptual map as a
marketing
intelligence
source
Daabes, Ajayeb S. Abu
;
Kharbat, Faten F.
- In:
International journal of economics and business research
13
(
2017
)
4
,
pp. 360-379
Persistent link: https://www.econbiz.de/10011740419
Saved in:
10
Marketing
intelligence
and customer relationships : empirical evidence from Jordanian banks
Al-Weshah, Ghazi A.
- In:
Journal of marketing analytics : JMA
5
(
2017
)
3/4
,
pp. 141-152
Persistent link: https://www.econbiz.de/10011855282
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->