//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Marketing"
~subject:"Tourism marketing"
~subject:"Urlaubsverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Teilmarkt"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketing
Tourism marketing
Urlaubsverhalten
Marktsegmentierung
2,913
Market segmentation
2,910
Theory
691
Theorie
690
Consumer behaviour
630
Konsumentenverhalten
630
Marketing management
280
Marketingmanagement
280
USA
235
Zielgruppe
232
United States
229
Target group
227
Deutschland
222
Germany
219
Beziehungsmarketing
175
Relationship marketing
175
market segmentation
150
China
147
Cluster analysis
147
Clusteranalyse
147
Preismanagement
132
Pricing strategy
132
Financial market
131
Finanzmarkt
131
Preisdifferenzierung
124
Price discrimination
124
Holiday behaviour
119
Aktienmarkt
109
Stock market
108
Tourismus
108
Tourism
103
Markt
102
Segmentation
101
Tourismusmarketing
100
Marktforschung
96
segmentation
94
Estimation
88
more ...
less ...
Online availability
All
Undetermined
80
Free
18
Type of publication
All
Article
171
Book / Working Paper
76
Type of publication (narrower categories)
All
Article in journal
153
Aufsatz in Zeitschrift
153
Hochschulschrift
23
Aufsatz im Buch
18
Book section
18
Thesis
17
Graue Literatur
14
Non-commercial literature
14
Collection of articles of several authors
6
Sammelwerk
6
Arbeitspapier
5
Case study
5
Fallstudie
5
Working Paper
5
Lehrbuch
3
Textbook
3
Bibliografie enthalten
2
Bibliography included
2
Glossar enthalten
2
Glossary included
2
Guidebook
2
Handbook
2
Handbuch
2
Ratgeber
2
Accompanied by computer file
1
Conference paper
1
Elektronischer Datenträger
1
Elektronischer Datenträger als Beilage
1
Konferenzbeitrag
1
more ...
less ...
Language
All
English
199
German
47
Polish
1
Author
All
Kruger, Martinette
5
Dolnicar, Sara
4
Pepels, Werner
4
Saayman, Melville
4
Ammann, Paul
3
Eusébio, Celeste
3
Neuts, Bart
3
Nijkamp, Peter
3
Romão, João
3
Smith, Wayne W.
3
Tkaczynski, Aaron
3
Tsiotsou, Rodoula H.
3
Weaver, David B.
3
Araña, Jorge E.
2
Baumgarth, Carsten
2
Biran, Avital
2
Carneiro, Maria João
2
Correia, Antónia
2
Daniel, Ines
2
Ferrell, Odies C.
2
Hennessey, Sean
2
Huang, Rong
2
Kim, Seongseop
2
Kressmann, Frank
2
Laesser, Christian
2
Leeuwen, Eveline S. van
2
Leisch, Friedrich
2
León, Carmelo Javier
2
Litvin, Stephen W.
2
MacDonald, Roberta Marion
2
Medelnik, Norbert Georg
2
Moital, Miguel
2
Müller, Christoph
2
Nagl, Anna
2
Nahr-Ettl, Christina
2
Nicolau, Juan L.
2
Pesonen, Juho
2
Phau, Ian
2
Podolny, Joel M.
2
Prebensen, Nina K.
2
more ...
less ...
Institution
All
Fachhochschule Reutlingen / European School of Business
2
Albert-Ludwigs-Universität Freiburg / Betriebswirtschaftliches Seminar
1
Erasmus Universiteit Rotterdam / Faculteit Bedrijfskunde
1
Geographische Gesellschaft <Trier>
1
Universität Regensburg / Institut für Betriebswirtschaftslehre
1
Verlag C.H. Beck
1
World Tourism Organization
1
more ...
less ...
Published in...
All
Tourism management : research, policies, practice
16
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
14
Journal of travel and tourism marketing
12
Journal of vacation marketing : an international journal
12
Tourism analysis : an interdisciplinary tourism & hospitality journal
11
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
8
Tourism economics : the business and finance of tourism and recreation
7
Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
4
Tourism management perspectives : TMP
4
Tourism review : the official journal of the AIEST
4
International journal of wine business research
3
Journal of hospitality marketing & management
3
Journal of vacation marketing
3
Marketing intelligence & planning
3
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
3
Strategic marketing in tourism services
3
Trends and Issues in Global Tourism 2008
3
Analele ştiinţifice ale Univerşităţii Alexandru Ioan Cuza din Iaşi / Ştiinţe economice
2
Europäische Hochschulschriften / 5
2
International journal of contemporary hospitality management
2
International journal of event and festival management
2
International journal of hospitality management
2
International journal of leisure and tourism marketing : IJLTM
2
International journal of wine business research : IJWBR
2
Journal of business research : JBR
2
Journal of economic behavior & organization : JEBO
2
Market : review for marketing theory and practice
2
Progress in tourism marketing
2
Reutlinger Diskussionsbeiträge zu Marketing und Management
2
Service business
2
SpringerLink / Bücher
2
The service industries journal
2
A Princeton University Press e-book
1
A Ronald Press Publication
1
Advanced controlling : für Manager und Controller
1
Advances in hospitality and leisure
1
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Beck professionell
1
Berichte aus der Betriebswirtschaft
1
more ...
less ...
Source
All
ECONIS (ZBW)
247
Showing
241
-
247
of
247
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
241
Gerontographics : life-stage segmentation for marketing strategy development
Moschis, George P.
-
1996
Persistent link: https://www.econbiz.de/10014385597
Saved in:
242
Das Marktsegment der Alleinreisenden : steht der Nachfrage ein marktgerechtes Angebot gegenüber?
Koch, Britta
-
1995
Persistent link: https://www.econbiz.de/10013378812
Saved in:
243
Psychographic segmentation of the Taiwan tourists
Kok, Ing-Tey
-
1994
Persistent link: https://www.econbiz.de/10000148842
Saved in:
244
Competitive maps: the structure underlying asymmetric cross elasticities
Cooper, Lee G.
- In:
Management science : journal of the Institute for …
34
(
1988
)
6
,
pp. 707-723
Persistent link: https://www.econbiz.de/10001060417
Saved in:
245
Developing effective communications strategy : a benefit segmentation approach
Haley, Russell I.
-
1985
Persistent link: https://www.econbiz.de/10000087995
Saved in:
246
Segmenting the industrial market
Bonoma, Thomas V.
;
Shapiro, Benson P.
-
1983
Persistent link: https://www.econbiz.de/10000664026
Saved in:
247
Markt-Segmentierung als Marketing-Strategie
Bauer, Erich
-
1976
Persistent link: https://www.econbiz.de/10008735868
Saved in:
First
Prev
16
17
18
19
20
21
22
23
24
25
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->