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~subject:"Marketing"
~type_genre:"Glossary included"
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ECONIS (ZBW)
76
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1
Marketing-
Management
: Konzepte - Instrumente - Unternehmensfallstudien
Kotler, Philip
;
Keller, Kevin Lane
;
Opresnik, Marc Oliver
-
2017
-
15., aktualisierte Auflage
Persistent link: https://www.econbiz.de/10011850131
Saved in:
2
Marketing-
Management
: Konzepte - Instrumente - Unternehmensfallstudien
Kotler, Philip
;
Keller, Kevin Lane
;
Opresnik, Marc Oliver
-
2015
-
14., aktualisierte Auflage
Persistent link: https://www.econbiz.de/10014009456
Saved in:
3
The international film business : a market guide beyond Hollywood
Finney, Angus
-
2015
-
Second edition
The film value chain -- Users and the changing digital market -- Business and
management
strategies -- Conclusion …
Persistent link: https://www.econbiz.de/10010424167
Saved in:
4
Bankmarketing & Bankmanagement : 125 Glossare zu Produkten, Methoden und Konzepten
Judt, Ewald
;
Klausegger, Claudia
-
2014
Persistent link: https://www.econbiz.de/10014008353
Saved in:
5
Supply chain
management
, marketing and advertising, and global
management
Bidgoli, Hossein
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003929376
Saved in:
6
Real estate marketing : strategy, personal selling, negotiation,
management
, and ethics
Sirgy, M. Joseph
-
2014
Persistent link: https://www.econbiz.de/10010364796
Saved in:
7
Introduction to marketing
McDaniel, Carl D.
;
Lamb, Charles W.
;
Hair, Joseph F.
-
2008
-
9. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10003486976
Saved in:
8
Creating a winning e-business
Napier, H. Albert
;
Rivers, Ollie N.
;
Wagner, Stuart W.
-
2006
-
2. ed.
Persistent link: https://www.econbiz.de/10003314663
Saved in:
9
Marketing
management
Kotler, Philip
;
Keller, Kevin Lane
-
2006
-
12. ed.
Persistent link: https://www.econbiz.de/10013474938
Saved in:
10
Sports marketing : a strategic perspective
Shank, Matthew D.
;
Lyberger, Mark R.
-
2015
-
5. ed.
and challenging review exercises which encourage the reader to reflect critically on their own
knowledge
and professional …
Persistent link: https://www.econbiz.de/10010463983
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