//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Marketing management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Kümmel, Doreen"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketing management
Biotechnologie-Industrie
1
Biotechnologische Industrie
1
Biotechnology industry
1
Brand image
1
Change concept
1
Cognition
1
Customer integration
1
Dienstleistung
1
Innovation
1
Kaufentscheidung
1
Kognition
1
Kundenintegration
1
Markenimage
1
Marketingmanagement
1
Perception
1
Preis
1
Product quality
1
Produktinnovation
1
Produktqualität
1
Qualität
1
Services
1
Time
1
Time management
1
Time paradigms
1
Time perception
1
Time segmentation
1
Wahrnehmung
1
Wait time management
1
Zeit
1
Zeitmanagement
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Bergkvist, Lars
1
Kümmel, Doreen
1
Lee, Yih Hwai
1
Siew Meng Leong
1
Published in...
All
Journal of marketing management : MM
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brand personality inference : the moderating role of product meaning
Kümmel, Doreen
;
Bergkvist, Lars
;
Lee, Yih Hwai
;
Siew …
- In:
Journal of marketing management : MM
28
(
2012
)
11/12
,
pp. 1291-1304
Persistent link: https://www.econbiz.de/10009702005
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->