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Search: subject:"Channel Coordination"
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Marketing management
Channel coordination
60
channel coordination
52
Distribution channel
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Vertriebsweg
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Lieferkette
39
Supply chain
39
Game theory
38
Spieltheorie
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Pricing strategy
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Einzelhandel
15
Retail trade
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Theorie
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Coordination
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Koordination
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Lieferantenmanagement
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Supplier relationship management
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game theory
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Corporate social responsibility
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Inventory model
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Corporate Social Responsibility
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Channel Coordination
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supply chain management
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Advertising
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Contract theory
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Marketingmanagement
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Vertragstheorie
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Environmental management
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Supply chain management
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distribution channel
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retailing
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Pei, Zhi
5
Yan, Ruiliang
4
Camp, Kerri
1
Cao, Zixia
1
Chan, Tat
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Narasimhan, Chakravarthi
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Paswan, Audhesh
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Yoon, Yeujun
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Journal of business research : JBR
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of electronic commerce : IJEC
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of retailing and consumer services
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ECONIS (ZBW)
6
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1
Valuable strategy and firm performance in the O2O competition
Pei, Zhi
;
Paswan, Audhesh
;
Camp, Kerri
- In:
Industrial marketing management : the international …
85
(
2020
),
pp. 167-179
Persistent link: https://www.econbiz.de/10012212135
Saved in:
2
Return policies and O2O coordination in the e-tailing age
Yan, Ruiliang
;
Pei, Zhi
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 314-321
Persistent link: https://www.econbiz.de/10012114171
Saved in:
3
Advertising and price competition in a manufacturer-retailer channel
Chan, Tat
;
Narasimhan, Chakravarthi
;
Yoon, Yeujun
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
3
,
pp. 694-716
Persistent link: https://www.econbiz.de/10011758132
Saved in:
4
Manufacturer's cooperative advertising, demand uncertainty, and information sharing
Yan, Ruiliang
;
Cao, Zixia
;
Pei, Zhi
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 709-717
Persistent link: https://www.econbiz.de/10011436236
Saved in:
5
Do channel members value supportive retail services? : why?
Pei, Zhi
;
Yan, Ruiliang
- In:
Journal of business research : JBR
68
(
2015
)
6
,
pp. 1350-1358
Persistent link: https://www.econbiz.de/10010530594
Saved in:
6
The strategic value of cooperative advertising in the dual-channel competition
Yan, Ruiliang
;
Pei, Zhi
- In:
International journal of electronic commerce : IJEC
19
(
2014/2015
)
3
,
pp. 118-143
Persistent link: https://www.econbiz.de/10011434017
Saved in:
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