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~subject:"Marketing theory"
~subject:"Messemarketing"
~type_genre:"Article in journal"
~type_genre:"Guidebook"
~type_genre:"Ratgeber"
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Journal of targeting, measurement and analysis for marketing
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Messewissen für Profis : eine Buchreihe der Akademie Messe Frankfurt
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ECONIS (ZBW)
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Marketing : vor, während und nach der Messe
Bernard, Florian
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003984044
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2
Targeting efficiencies among trade show nonattendees
Berné, Carmen
;
García-Uceda, Esperanza
- In:
Journal of targeting, measurement and analysis for marketing
15
(
2007
)
3
,
pp. 146-157
Persistent link: https://www.econbiz.de/10003523022
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3
Messe & Event : Österreichs 1. Fachmagazin für Messebusiness, Erlebnismarketing und Meetings
1997-: Parndorf : CRM Medientrend GmbH
;
anfangs: Wien : …
;
…
-
16.1997 -
Persistent link: https://www.econbiz.de/10002896351
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