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Italien
9
Consumer behaviour
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Einzelhandel
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Fornari, Daniele
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Fornari, Edoardo
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Grandi, Sebastiano
2
Menegatti, Mario
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Journal of retailing and consumer services
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ECONIS (ZBW)
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The influence of retailing-mix levers on private label market share : the case of the Italian FMCG market
Fornari, Edoardo
;
Fornari, Daniele
;
Grandi, Sebastiano
; …
- In:
Journal of retailing and consumer services
20
(
2013
)
6
,
pp. 617-624
Persistent link: https://www.econbiz.de/10010128291
Saved in:
2
Leading national brands facing store brands competition : is price competitiveness the only thing that matters?
Fornari, Daniele
;
Fornari, Edoardo
;
Grandi, Sebastiano
; …
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 234-241
Persistent link: https://www.econbiz.de/10011473208
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