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Marktanteil
Market share attraction model
7
Market share
3
Theorie
3
Theory
3
Spillover
2
Store brands
2
Umbrella branding
2
diagnostics
2
estimation
2
forecasting
2
model selection
2
Arzneimittel
1
Arzneimittelmarkt
1
Brand
1
Brand management
1
Concentration measure
1
Concentration ratio
1
Consumer behaviour
1
Dirichlet distribution
1
Einzelhandel
1
Generic drugs
1
Generika
1
Handelsmarke
1
Haussian copula
1
Konsumentenverhalten
1
Konzentrationsrate
1
Markenartikel
1
Markenführung
1
Market concentration
1
Marketing
1
Multi-output forecasting
1
Multivariate Verteilung
1
Multivariate distribution
1
Pharmaceutical industry
1
Pharmaceutical market
1
Pharmaceuticals
1
Pharmaindustrie
1
Rebate contract
1
Retail trade
1
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English
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Blankart, Rudolf
1
Boďa, Martin
1
Sebri, Mouna
1
Stargardt, Tom
1
Zaccour, Georges
1
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Central European journal of operations research : CEJOR ; official journal of the Austrian, Croatian, Czech, Hungarian, Slovakian and Slovenian OR Societies
1
European journal of marketing : EJM
1
Health care management science
1
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ECONIS (ZBW)
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1
Estimating umbrella-branding spillovers : a retailer perspective
Sebri, Mouna
;
Zaccour, Georges
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1659-1712
Persistent link: https://www.econbiz.de/10011755478
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2
Preferred supplier contracts in post-patent prescription drug markets
Blankart, Rudolf
;
Stargardt, Tom
- In:
Health care management science
20
(
2017
)
3
,
pp. 419-432
Persistent link: https://www.econbiz.de/10011741304
Saved in:
3
Stochastic sensitivity analysis of concentration measures
Boďa, Martin
- In:
Central European journal of operations research : CEJOR …
25
(
2017
)
2
,
pp. 441-471
Persistent link: https://www.econbiz.de/10011711490
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