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~subject:"Marktforschung"
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Search: subject_exact:"Internationaler Markteintritt"
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Marktforschung
Internationaler Markteintritt
7,015
International market entry
6,989
Multinationales Unternehmen
3,367
Transnational corporation
3,331
Globalisierung
2,115
Globalization
2,106
Auslandsinvestition
1,753
Foreign investment
1,741
KMU
1,130
SME
1,126
China
902
Theorie
702
Theory
702
Schwellenländer
671
Emerging economies
669
Unternehmenserfolg
663
Firm performance
652
Market entry
651
Markteintritt
650
Welt
649
World
648
Unternehmensgründung
639
Business start-up
634
Deutschland
586
Germany
532
Export
510
Internationales Marketing
442
International marketing
430
Strategisches Management
420
Strategic management
379
Entrepreneurship
360
Internationalization
355
Entrepreneurship approach
351
USA
311
United States
304
International business
293
Business network
282
Unternehmensnetzwerk
282
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275
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275
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Aliouche, E. Hachemi
1
Asmussen, Christian Geisler
1
Bijapurkar, Rama
1
Bridson, Kerrie
1
Dhanaraj, Charles
1
Evans, Jody
1
Frazer, Lorelle
1
Gao, Frances
1
Johansson, Johny K.
1
Krishnan, Ram
1
Li, Xiaoqing
1
Liu, David
1
Mavondo, Felix T.
1
Pedersen, Torben
1
Perreault, William D.
1
Roberts, Joanne
1
Schlentrich, Udo A.
1
Tang, Christopher S.
1
Uzama, Austin
1
Viswanathan, Madhu
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Walter, Nadine
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Wang, Weiwei
1
Westerheide, Jens
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Handbook of marketing
1
International journal of logistics : research and applications
1
Journal of global marketing
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of international marketing
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Marktorientierte Problemlösungen im Innovationsmarketing : Festschrift für Michael P. Zerres
1
The service industries journal
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ECONIS (ZBW)
12
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1
Internationalization modeling : a comparative analysis of American and Australian franchise firms
Aliouche, E. Hachemi
;
Schlentrich, Udo A.
;
Frazer, Lorelle
- In:
Journal of marketing channels : ... distribution …
19
(
2012
)
1
,
pp. 77-97
Persistent link: https://www.econbiz.de/10009508577
Saved in:
2
A stages approach to the internationalization of higher education? : the entry of UK universities into China
Li, Xiaoqing
;
Roberts, Joanne
- In:
The service industries journal
32
(
2012
)
7
,
pp. 1011-1038
Persistent link: https://www.econbiz.de/10009551881
Saved in:
3
Herausforderungen und Faktoren für erfolgreiche Neuproduktinnovationen in der Konsumgüterindustrie
Walter, Nadine
- In:
Marktorientierte Problemlösungen im …
,
(pp. 127-146)
.
2010
Persistent link: https://www.econbiz.de/10008699778
Saved in:
4
Host-country environment and subsidiary competence : extending the diamond network model
Asmussen, Christian Geisler
;
Pedersen, Torben
; …
- In:
Journal of international business studies : JIBS ; an …
40
(
2009
)
1
,
pp. 42-57
Persistent link: https://www.econbiz.de/10003811409
Saved in:
5
A critical review of market entry selection and expansion into Japan's market
Uzama, Austin
- In:
Journal of global marketing
22
(
2009
)
4
,
pp. 279-298
Persistent link: https://www.econbiz.de/10003899956
Saved in:
6
How do foreign cosmetics companies align their supply chains and distribution channels in China?
Wu, Tony
;
Wang, Weiwei
;
Tang, Christopher S.
;
Liu, David
; …
- In:
International journal of logistics : research and …
11
(
2008
)
3
,
pp. 201-228
Persistent link: https://www.econbiz.de/10003742318
Saved in:
7
Winning in the Indian market : understanding the transformation of consumer India
Bijapurkar, Rama
-
2008
Persistent link: https://www.econbiz.de/10003420364
Saved in:
8
Psychic distance: antecedents, retail strategy implications, and performance outcomes
Evans, Jody
;
Mavondo, Felix T.
;
Bridson, Kerrie
- In:
Journal of international marketing
16
(
2008
)
2
,
pp. 32-63
Persistent link: https://www.econbiz.de/10003735794
Saved in:
9
Global marketing: research on foreign entry, local marketing, global management
Johansson, Johny K.
- In:
Handbook of marketing
,
(pp. 457-483)
.
2006
Persistent link: https://www.econbiz.de/10003335271
Saved in:
10
Die Internationalisierung der Institutsmarktforschung : Motive, Determinanten, Entwicklungsmuster und Entscheidungstatbestände aus der Perspektive eines internationalen strategisch...
Westerheide, Jens
-
2003
Persistent link: https://www.econbiz.de/10001751217
Saved in:
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