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~subject:"Marktpsychologie"
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Marktpsychologie
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Udell, Jon G.
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LeGrand, Bruce
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Journal of marketing
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Journal of retailing
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Can attitude measurement predict consumer behavior?
Udell, Jon G.
- In:
Journal of marketing
29
(
1965
)
4
,
pp. 46-50
Persistent link: https://www.econbiz.de/10002953335
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2
Consumer behavior in the market place
LeGrand, Bruce
;
Udell, Jon G.
- In:
Journal of retailing
40
(
1964
)
3
,
pp. 32-40,47-48
Persistent link: https://www.econbiz.de/10002360139
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