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Nachfrage
Consumer behaviour
9
Konsumentenverhalten
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Beziehungsmarketing
5
Einzelhandel
5
Fashion
5
Mode
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Relationship marketing
5
Retail trade
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Saisonale Schwankungen
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Seasonal variations
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Textile distribution
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Textilhandel
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Vertriebsweg
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Demand
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E-commerce
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Electronic Commerce
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Online retailing
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Online-Handel
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Bekleidungsindustrie
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Clothing industry
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Fashion goods
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Preismanagement
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Pricing strategy
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Retailing
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Revenue management
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Revenue-Management
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Seasonal goods
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choice models
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fashion
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forward-looking behavior
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limited availability
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pricing research
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retailing
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revenue management
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short life cycle
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Namin, Aidin
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Ratchford, Brian Thomas
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Soysal, Gonca P.
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Krishnamurthi, Lakshman
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Soysal, Gonca
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Journal of business research : JBR
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Journal of retailing and consumer services
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ECONIS (ZBW)
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1
Alleviating demand uncertainty for seasonal goods : an analysis of attribute-based markdown policy for fashion retailers
Namin, Aidin
;
Soysal, Gonca P.
;
Ratchford, Brian Thomas
- In:
Journal of business research : JBR
145
(
2022
),
pp. 671-681
Persistent link: https://www.econbiz.de/10013197941
Saved in:
2
An empirical analysis of demand variations and markdown policies for fashion retailers
Namin, Aidin
;
Ratchford, Brian Thomas
;
Soysal, Gonca P.
- In:
Journal of retailing and consumer services
38
(
2017
),
pp. 126-136
Persistent link: https://www.econbiz.de/10011743187
Saved in:
3
Demand Dynamics in the Seasonal Goods Industry : An Empirical Analysis
Soysal, Gonca
-
2012
Persistent link: https://www.econbiz.de/10013099430
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