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~subject:"Nachhaltige Entwicklung"
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Nachhaltige Entwicklung
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advertising appeals
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Business strategy and the environment
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International journal of innovation & sustainable development : IJISD
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Advertising strategies and sustainable development : the effects of green
advertising
appeals
and subjective busyness on green purchase intention
Dai, Jiatong
;
Sheng, Guanghua
- In:
Business strategy and the environment
31
(
2022
)
7
,
pp. 3421-3436
Persistent link: https://www.econbiz.de/10013463222
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2
The nature and extent of environmental sustainability advertising in magazines in a developing market
Ndlovu, Sibusiso
;
Ellis, Debbie
- In:
International journal of innovation & sustainable …
16
(
2022
)
3/4
,
pp. 372-399
Persistent link: https://www.econbiz.de/10014319666
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