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~subject:"Nahrungsmittelmarkt"
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Frank, Ronald E.
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Boyd jr., Harper W.
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Douglas, Susan P.
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Polli, Ronaldo E.
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Business horizons
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Household correlates of package-size proneness for grocery products
Frank, Ronald E.
;
Douglas, Susan P.
;
Polli, Ronaldo E.
- In:
Journal of marketing research : JMR
4
(
1967
)
4
,
pp. 381-384
Persistent link: https://www.econbiz.de/10002209647
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2
Is brand loyalty a useful basis for market segmentation?
Frank, Ronald E.
- In:
Journal of advertising research
7
(
1967
)
2
,
pp. 27-33
Persistent link: https://www.econbiz.de/10002209678
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3
The importance of private labels in food retailing
Boyd jr., Harper W.
;
Frank, Ronald E.
- In:
Business horizons
9
(
1966
)
2
,
pp. 81-90
Persistent link: https://www.econbiz.de/10002026764
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