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~subject:"Nationalkultur"
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Nationalkultur
Consumer behaviour
9
Konsumentenverhalten
9
Brand image
4
Designation of origin
4
Herkunftsbezeichnung
4
Markenimage
4
International marketing
3
Internationales Marketing
3
Multinationales Unternehmen
3
National culture
3
Productivity
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Produktivität
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Transnational corporation
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foreign product
3
Auslandsinvestition
2
Consumer boycott
2
Consumer ethnocentrism
2
Foreign investment
2
India
2
Indien
2
discourse analysis
2
marketing
2
measurement
2
xenophobia
2
Air conditioner
1
Analysts following
1
Asymmetric information
1
Asymmetrische Information
1
CETSCALE
1
Capital structure
1
Consumer affinity
1
Consumer durable
1
Consumer ethnocentric tendency scale
1
Corporate debt
1
Corporate debt maturity
1
Country image effect
1
Country-of-origin effect
1
Debt financing
1
Domestic and foreign product preferences
1
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English
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Aramendia-Muneta, Maria Elena
1
Dwi Nugraha, Yudha
1
Fauziah, Hofifah Ida
1
Gera, Navneet
1
Harahap, Dedy Ansari
1
Permana, Rezi Muhamad Taufik
1
Reardon, James
1
Rohatgi, Swati
1
Shaikh, Mohsin
1
Wise, Jorge A.
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International journal of business anthropology
1
International journal of global business and competitiveness : a journal of Global Institute of Flexible Systems Management
1
Journal of Islamic marketing
1
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ECONIS (ZBW)
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The interaction effect of consumer affinity and patriotism among millennial Muslim women consumers
Dwi Nugraha, Yudha
;
Permana, Rezi Muhamad Taufik
; …
- In:
Journal of Islamic marketing
14
(
2023
)
10
,
pp. 2502-2530
Persistent link: https://www.econbiz.de/10014428672
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2
Consumer ethnocentrism in Indian air-conditioner market : a social identity theory perspective
Gera, Navneet
;
Rohatgi, Swati
;
Wise, Jorge A.
- In:
International journal of global business and …
17
(
2022
)
2
,
pp. 192-202
Persistent link: https://www.econbiz.de/10013461627
Saved in:
3
The influence of ethnocentricity in purchase behavior and ethnocentric attitudes
Aramendia-Muneta, Maria Elena
;
Reardon, James
- In:
International journal of business anthropology
6
(
2016
)
2
,
pp. 103-115
Persistent link: https://www.econbiz.de/10011687519
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