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~subject:"Need for uniqueness"
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Need for uniqueness
Uniqueness
139
uniqueness
128
Consumer behaviour
119
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119
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74
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69
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69
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need for uniqueness
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existence
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equilibrium uniqueness
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Uniqueness of equilibrium
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Gentina, Elodie
3
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3
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2
Heath, Timothy B.
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2
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Journal of retailing and consumer services
10
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8
International journal of hospitality management
4
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4
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2
Journal of the Academy of Marketing Science
2
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ECONIS (ZBW)
41
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6
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1
Once they've been there, they like to share : capitalizing on ephemerality and need for
uniqueness
to drive word of mouth for brands with pop-up stores
Henkel, Laura
;
Toporowski, Waldemar
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
6
,
pp. 1284-1304
Persistent link: https://www.econbiz.de/10014446663
Saved in:
2
"I got it FIRST" : antecedents of competitive consumption of a new product
Park, Jihye
;
Li, Wenhan
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303393
Saved in:
3
Individual characteristics linking cognitive, affective and conative mechanisms among vegetarian restaurant customers
Ahn, Jiseon
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 374-389
Persistent link: https://www.econbiz.de/10014486747
Saved in:
4
Virtual reality-based product displays to inspire consumers' purchase intentions : an experimental study
Raza, Ali
;
Wasim, Manahil
;
Ishaq, Muhammad Ishtiaq
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014549586
Saved in:
5
Affordable luxury consumption : an emerging market's perspective
Shahid, Shadma
;
Islam, Jamid Ul
;
Farooqi, Rahela
; …
- In:
International journal of emerging markets
18
(
2023
)
2
,
pp. 316-336
Persistent link: https://www.econbiz.de/10014333462
Saved in:
6
Reviving the experiential store : the effect of scarcity and perceived novelty in driving word-of-mouth
Pape, Denise
;
Toporowski, Waldemar
- In:
International journal of retail and distribution management
51
(
2023
)
9/10
,
pp. 1065-1094
Persistent link: https://www.econbiz.de/10014484071
Saved in:
7
Consumer authenticity seeking : conceptualization, measurement, and contingent effects
Bartsch, Fabian
;
Zeugner-Roth, Katharina Petra
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
2
,
pp. 296-323
Persistent link: https://www.econbiz.de/10012819758
Saved in:
8
Short and sweet : effects of pop-up stores' ephemerality on store sales
Henkel, Laura
;
Jahn, Steffen
;
Toporowski, Waldemar
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013169661
Saved in:
9
Interactive effects of self-congruity and need for
uniqueness
on brand loyalty via brand experience and brand attachment
Chieng, Fayrene
;
Sharma, Piyush
;
Kingshott, Russel PJ
; …
- In:
The journal of product & brand management
31
(
2022
)
6
,
pp. 870-885
Persistent link: https://www.econbiz.de/10013407569
Saved in:
10
The impact of culture on millennials' attitudes towards luxury brands : evidence from Tokyo and Shanghai
Lu, Cheng
;
Sang, Zhencong
;
Song, Kun
;
Kikuchi, Kazuo
; …
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2435-2451
Persistent link: https://www.econbiz.de/10013553016
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