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New product development
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Subramanian, Annapoornima M.
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Vrande, Vareska van de
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Journal of operations management
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The inseparable two : impact of prior success and failure on new product development project discontinuation
Lévesque, Moren
;
Subramanian, Annapoornima M.
;
Vrande, …
- In:
Journal of operations management
69
(
2023
)
2
,
pp. 305-336
Persistent link: https://www.econbiz.de/10014293343
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2
The role of intellectual capital in new product development : can it become a liability?
Subramanian, Annapoornima M.
;
Vrande, Vareska van de
- In:
Journal of operations management
65
(
2019
)
6
,
pp. 517-535
Persistent link: https://www.econbiz.de/10012106542
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