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E-retailing challenges and opportunities in the global marketplace
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Exploring the role of the Amazon effect on customer expectations : an analysis of user-generated content in consumer electronics retailing
Vollero, Agostino
;
Sardanelli, Domenico
;
Siano, Alfonso
- In:
Journal of consumer behaviour
22
(
2023
)
5
,
pp. 1062-1073
Persistent link: https://www.econbiz.de/10014389752
Saved in:
2
Opinion leaders go online : an empirical study on interpersonal influence on purchase intentions in e-retailing.
Vollero, Agostino
;
Siano, Alfonso
;
Sardanelli, Domenico
- In:
E-retailing challenges and opportunities in the global …
,
(pp. 145-166)
.
2016
Persistent link: https://www.econbiz.de/10011506261
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