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Online-Marketing
Online retailing
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International journal of electronic commerce : IJEC
3
International journal of retail & distribution management
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Journal of revenue and pricing management
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ECONIS (ZBW)
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1
Competitive pricing on online markets : a literature review
Gerpott, Torsten J.
;
Berends, Jan
- In:
Journal of revenue and pricing management
21
(
2022
)
6
,
pp. 596-622
Persistent link: https://www.econbiz.de/10013463846
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2
Optimizing customer engagement content strategy in retail and
e-tail
: available on online product review videos
Agrawal, Shiv Ratan
;
Mittal, Divya
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013364445
Saved in:
3
E-tail
brand experience's influence on e-brand trust and e-brand loyalty : the moderating role of gender
Khan, Imran
;
Rahman, Zillur
- In:
International journal of retail & distribution management
44
(
2016
)
6
,
pp. 588-606
Persistent link: https://www.econbiz.de/10011602467
Saved in:
4
Do customers identify with our website? : the effects of website identification on repeat purchase intention
King, Ruth C.
;
Schilhavy, Richard A. M.
;
Chowa, Charles
; …
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
3
,
pp. 319-354
Persistent link: https://www.econbiz.de/10011497351
Saved in:
5
Advancing e-commerce personalization : process framework and case study
Kaptein, Maurits
;
Parvinen, Petri
- In:
International journal of electronic commerce : IJEC
19
(
2014/2015
)
3
,
pp. 7-33
Persistent link: https://www.econbiz.de/10011434003
Saved in:
6
The interplay between online consumer reviews and recommender systems : an experimental analysis
Baum, Daniela
;
Spann, Martin
- In:
International journal of electronic commerce : IJEC
19
(
2014/2015
)
1
,
pp. 129-162
Persistent link: https://www.econbiz.de/10011433889
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