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~subject:"Osteuropa"
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Osteuropa
Lieferantenmanagement
5
Supplier relationship management
5
Beziehungsmarketing
4
Customer satisfaction
4
Relationship marketing
4
Slovenia
4
Slowenien
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Firm performance
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Industrie
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Unternehmenserfolg
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competitive advantage
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intangible resources
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intellectual capital
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performance
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structural equation modelling
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tangible resources
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Consumer behaviour
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Eastern Europe
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Intangible assets
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Cater, Barbara
2
Cater, Tomaz
1
Zabkar, Vesna
1
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Transformations in business & economics : scholarly papers
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ECONIS (ZBW)
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Product vs. relationship value in business-to-business manufacturing relationships
Cater, Tomaz
;
Cater, Barbara
- In:
Transformations in business & economics : scholarly papers
9
(
2010
)
2
,
pp. 139-154
Persistent link: https://www.econbiz.de/10009489338
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2
Antecedents and consequences of commitment in marketing research services: the client's perspective
Cater, Barbara
;
Zabkar, Vesna
- In:
Industrial marketing management : the international …
38
(
2009
)
7
,
pp. 785-797
Persistent link: https://www.econbiz.de/10003893190
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