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~subject:"Persönlichkeitspsychologie"
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Persönlichkeitspsychologie
Consumer behaviour
12
Konsumentenverhalten
12
Arbeitsverhalten
7
Beziehungsmarketing
7
Relationship marketing
7
Work behaviour
7
Consumer citizenship behavior
6
Corporate Social Responsibility
5
Brand image
4
Corporate social responsibility
4
Markenimage
4
Brand management
3
Confidence
3
Markenführung
3
Social exchange theory
3
Vertrauen
3
Brand
2
Brand love
2
Brand reputation
2
Citizenship
2
Consumer Citizenship
2
Consumer citizenship
2
Consumer citizenship behaviour
2
Consumer company identification
2
Consumer forgiveness
2
Dienstleistungsqualität
2
Einzelhandel
2
Emotion
2
History from below
2
Markenartikel
2
Methodology
2
Narratives
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Oral history
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Personality psychology
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Prosumers
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Respect
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Retail trade
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Service quality
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Social Web
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English
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Chen, Ming
1
Gupta, Roopak Kumar
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Huang, Wanling
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Utkarsh
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Inventi impact: retailing & consumer services
1
Journal of retailing and consumer services
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ECONIS (ZBW)
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Effects of confidence and social benefits on consumers' extra-role and in-role behaviors : a social identity and social exchange perspective
Utkarsh
;
Gupta, Roopak Kumar
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013169566
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2
Research on influence of the congurence of self-image and brand image on consumers' citizenship behavior
Huang, Wanling
;
Chen, Ming
- In:
Inventi impact: retailing & consumer services
(
2018
)
3
,
pp. 131-139
Persistent link: https://www.econbiz.de/10012130276
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