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~subject:"Poverty"
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Search: subject:"Bottom-of-the-Pyramid"
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Poverty
Developing countries
84
Entwicklungsländer
84
bottom of the pyramid
71
Armutsbekämpfung
48
Bottom of the pyramid
48
Poverty reduction
48
Low income
43
Niedrigeinkommen
43
India
40
Bottom of the Pyramid
38
Indien
38
Target group
37
Zielgruppe
37
Corporate Social Responsibility
36
Corporate social responsibility
35
Innovation
34
Consumer behaviour
32
Konsumentenverhalten
32
Multinationales Unternehmen
29
Transnational corporation
29
Armut
21
Emerging economies
21
Schwellenländer
21
Business model
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Geschäftsmodell
20
Social economy
19
Sozialwirtschaft
19
Entrepreneurship
17
Innovation management
16
Innovationsmanagement
16
Microfinance
15
Sustainable development
14
Betriebliche Wertschöpfung
13
Nachhaltige Entwicklung
13
Value creation
13
Globalization
12
emerging markets
12
Entrepreneurship approach
11
base of the pyramid
11
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5
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English
21
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Beninger, Stefanie
2
Hasan, Md. Rajibul
2
Lowe, Ben
2
Petrovici, Dan
2
Robson, Karen
2
AVINA, Fundación
1
Albeck, Wolfgang
1
Atik, Deniz
1
Baumüller, Heike
1
Beckett, Jennifer R.
1
Belk, Russell W.
1
Braun, Joachim von
1
Braun, Marco
1
Campos, Alyce Cardoso
1
Chen, Charlene
1
Chmielewski, Danielle A.
1
Dembek, Krzysztof
1
Dholakia, Nikhilesh
1
Grutzmann, André
1
Hamilton, Kathy
1
Holtbrügge, Dirk
1
Huth, Steffen
1
Jagadale, Sujit Raghunathrao
1
Karnani, Aneel
1
Kolk, Ans
1
Ladenburger, Christine
1
Lawson-Lartego, Laté
1
Marques, Humberto Rodrigues
1
Mathiassen, Lars
1
McLean, Murdith
1
Montgomery, Nick
1
Morris, Michael H.
1
Nascimento, Thaísa Barcellos Pinheiro do
1
Netessine, Serguei
1
Neumeyer, Xaver
1
Omwansa, Tonny K.
1
Peredo, Ana Maria
1
Piacentini, Maria
1
Popescu, Ioana
1
Prado, José Willer do
1
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Inter-American Development Bank
2
Inter-American Development Bank (IDB)
2
Netherlands Development Organization (SNV)
1
William Davidson Institute, University of Michigan
1
World Resources Institute (WRI)
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Business & society
2
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2
International journal of business and emerging markets : IJBEM
2
Marketing theory
2
African journal of science, technology, innovation & development : AJSTID
1
Business horizons
1
Business strategy and the environment
1
Emerging Markets Journal : EMAJ
1
IEEE transactions on engineering management : EM
1
Journal of business ethics : JBE
1
Journal of business research : JBR
1
Journal of global marketing
1
Journal of macromarketing
1
Journal of public policy & marketing
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Manufacturing & service operations management : M & SOM
1
Oxford development studies
1
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1
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ECONIS (ZBW)
21
RePEc
3
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1
Consumption at the
bottom
of
the
pyramid
: current state of research and suggestions for future study
Campos, Alyce Cardoso
;
Rezende, Daniel Carvalho de
; …
- In:
Emerging Markets Journal : EMAJ
10
(
2020
)
1
,
pp. 40-49
Persistent link: https://www.econbiz.de/10012491729
Saved in:
2
Consumer adoption of pro-poor service innovations in subsistence marketplaces
Hasan, Md. Rajibul
;
Lowe, Ben
;
Petrovici, Dan
- In:
Journal of business research : JBR
121
(
2020
),
pp. 461-475
Persistent link: https://www.econbiz.de/10012417368
Saved in:
3
Constructively engaging exploitive waste management in India : the case of Paryavaran Mitra and its justice motivated effort at empowering rag-picking women
Jagadale, Sujit Raghunathrao
;
Santos, Nicholas J. C.
- In:
Journal of macromarketing
42
(
2022
)
2
,
pp. 191-213
Persistent link: https://www.econbiz.de/10013257860
Saved in:
4
Taking the time to understand time at the bottom/base of the pyramid
Beckett, Jennifer R.
;
Chmielewski, Danielle A.
;
Dembek, …
- In:
Business & society
61
(
2022
)
8
,
pp. 2038-2069
Persistent link: https://www.econbiz.de/10013472219
Saved in:
5
Microfranchising to alleviate poverty : an innovation network perspective
Lawson-Lartego, Laté
;
Mathiassen, Lars
- In:
Journal of business ethics : JBE
171
(
2021
)
3
,
pp. 545-563
Persistent link: https://www.econbiz.de/10012546955
Saved in:
6
How global marketing can be more global and more marketing : a bottom-up perspective from subsistence marketplaces
Viswanathan, Madhu
;
Sreekumar, Arun
- In:
Journal of global marketing
34
(
2021
)
4
,
pp. 282-291
Persistent link: https://www.econbiz.de/10012650604
Saved in:
7
Overcoming barriers to technology adoption when fostering entrepreneurship among the poor : the role of technology and digital literacy
Neumeyer, Xaver
;
Santos, Susana Correia
;
Morris, Michael H.
- In:
IEEE transactions on engineering management : EM
68
(
2021
)
6
,
pp. 1605-1618
Persistent link: https://www.econbiz.de/10013185156
Saved in:
8
Das Base-of-the-Pyramid-Konzept und die Ökonomische Ethik : eine interkonzeptionelle Diskussion
Setzer, Tobias
-
2015
Persistent link: https://www.econbiz.de/10010474204
Saved in:
9
Selling off-grid light to liquidity-constrained consumers
Uppari, Bhavani Shanker
;
Popescu, Ioana
;
Netessine, Serguei
- In:
Manufacturing & service operations management : M & SOM
21
(
2019
)
2
,
pp. 308-326
Persistent link: https://www.econbiz.de/10012099477
Saved in:
10
An empirical comparison of consumer innovation adoption models : implications for subsistence marketplaces
Hasan, Md. Rajibul
;
Lowe, Ben
;
Petrovici, Dan
- In:
Journal of public policy & marketing
38
(
2019
)
1
,
pp. 61-80
Persistent link: https://www.econbiz.de/10012534193
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